Search results for: 'Marketing activities and Digital'

The growing use of digital payments in Asia-Pacific (APAC) paves the way for innovation and new use cases that address user pain points payment solutions, such as self-checkout, enhance customer experience while software point-of-sale (softPOS) accelerates the merchant onboarding process. The APAC market will become more aware of the benefits of ne...

The Asia‑Pacific (APAC) cross‑border payments and remittance landscape is being reshaped by rapid digital adoption and growing geopolitical complexity, disrupting traditional remittance models and accelerating the shift toward real‑time, interoperable payment ecosystems. A key industry trend is the accelerated migration from cash‑based and informal...

22 Dec 2020  |  Asia Pacific  |  Market Research

Digital Payment Adoption in the ASEAN Market—Voice of Customer, 2020

Convenient and Secure solutions are Key to Mass Adoption

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The COVID-19 pandemic has profoundly impacted the lives of people around the world. Throughout 2020, local governments worked to restrict peoples movement to contain the spread of the disease. Lockdowns greatly impacted the daily operations of several vertical industries and limited access to different types of goods and services. Moreover, as fear...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

The revenue from 5G DIS and small cells in Asia-Pacific will increase from $3.26 billion in 2021 to $16.04 billion in 2026 at a CAGR of 37.6% from 2021 to 2026. From 2023, the market will accelerate as countries move into the recovery phase following the COVID-19 pandemic; mobile operators will be able to allocate more CAPEX to achieve greater grow...

2021 marked the beginning of the revival of meeting rooms and office spaces. As businesses prepare for the return to office, meeting rooms have seen growing technology investments to support hybrid work. Despite the headwinds from the impact of supply chain issues and component shortages which have triggered uneven sales cycles throughout 2021, the...

Indonesia is undergoing a paradigm shift toward a digital economy, actively integrating financial services and emerging technologies to drive growth. Increasing digitalization, a high internet penetration rate, and a conducive policy and regulatory environment that supports financial inclusion make financial technology (fintech) services a popular ...

By 2027, 82.2% of major mobile operators in APAC will remain telcos with 25% of them likely to exit or become mobile virtual network operations (MVNOs). Only 17.8% of major mobile operators in APAC will become techcos. The telecoms industry continues to face challenges driving growth from all angles: subscriber, revenue, or investment. Expectations...

30 Apr 2021  |  Asia Pacific  |  Market Research

Digitalization and Data Analytics are Driving Asia-Pacific Cross-border and Remittance Service Market Growth

The Need for Faster Payment Services and Lower Transaction Fees Creates New Growth Opportunities

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2020 was marked by pervasive disruption, caused by the COVID-19 pandemic, which created growth opportunities for cross-border and remittance service providers. The market witnessed a rise in digital adoption rates (15% YoY growth rate in 2020). Rapidly advancing technologies, evolving customer expectations, and a changing regulatory landscape are d...