Search results for: 'Markets and Markets'

After experiencing a significant post-Covid slump, the webinars and virtual events market returned to moderate growth in 2024. Growing at 4.8 percent over the previous year, revenue in 2024 is estimated to reach $1.45 billion. As in-person event attendance surged to its highest level in more than four years, event vendors have realigned their sol...

This Frost & Sullivan study analyzes the global cellular IoT and LPWAN market between 2025 and 2031, covering traditional cellular IoT (2G/3G, 4G, and 5G), massive cellular IoT (NB-IoT, LTE-M, and 5G RedCap), and massive non-licensed LPWAN technologies (LoRaWAN, Sigfox, and other standards). The analysis evaluates market growth by technology, regio...

This research examines enterprise buyer priorities, investment plans, and purchasing behaviors related to Unified Communications and Collaboration (UCC) technologies through 2029, based on Frost & Sullivan’s 2026 global Information Technology Decision-Maker (ITDM) survey. The study explores how organizations are adapting communications strategies, ...

This strategic insight provides a comprehensive overview of the evolving US mobile device trade-in and protection market, with a focus on critical trends in reverse logistics and the underlying economics of trade-in programs. As the market matures, trade-in initiatives are increasingly recognized not only for driving customer acquisition and return...

This edition of the IT, Computing and Communication Technology Opportunity Engine captures developments related to Unified AI robotics, Hybrid GPU cloud and MLOps, Production inference stack, Full-stack reinforcement-learning compute, AI Infrastructure, Computer Vision, Software-Defined Applications, Developer Platform & Cloud Application Deploymen...

The study evaluates photonic and optical computing technologies as critical enablers of next-generation AI infrastructure, addressing growing bandwidth, latency, power consumption, and scalability constraints associated with copper-based interconnects. The analysis covers photonic integrated circuits (PICs), optical I/O chiplets, co-packaged optics...

Abrupt, massive and disruptive changes of the past several years have pushed cloud communications services and intelligent devices to the forefront. Globalization, evolving workforce demographics, rapidly shifting customer requirements, and technology advancements are transforming how and where work is performed. Unified communications and collabor...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

2021 marked the beginning of the revival of meeting rooms and office spaces. As businesses prepare for the return to office, meeting rooms have seen growing technology investments to support hybrid work. Despite the headwinds from the impact of supply chain issues and component shortages which have triggered uneven sales cycles throughout 2021, the...