Search results for: 'philippine ott market'

IPTV is perceived to be a disruptive technology in the consumer telecom space. This study tracks the pervasiveness of IPTV and outlines the strategies of various service providers in the Philippines. The research also gives an insight into the drivers, restraints and challenges and forecasts revenues and ARPU trends for the IPTV market.

The growing OTT market represents both a threat and an opportunity for telecommunications operators globally. The key drivers in the OTT market includes, the growing availability of high-speed connections, the increasing penetration of smart devices, and the consumer drive for the adoption of technology and services. The major OTT providers are tr...

This tracker provides quarterly updates for key segments in the North American consumer communications services market, including broadband, video, voice, and wireless. Highlights include growth in fiber-to-the-home (FTTH) connections, which drove strong net additions in broadband subscribers. CSPs focused their investments on widening their fiber ...

This market insight examines the OTT video services market in Latin America. It provides information on the number of subscriptions and the revenue for 2013 and 2018 in Latin America and discusses its impact on pay TV services, based on an end-user survey conducted in the 5 major countries of the region. This analysis also provides insights gleaned...

This insight provides a market overview, revenue forecasts, drivers, restraints, challenges, opportunities, and a competitive landscape for the Latin American content delivery networks (CDN) market. Frost & Sullivan's market definition is limited to storage and distribution revenues for CDN vendors. Reseller revenues, licensed/managed CDN revenues,...

This Stratecast report analyzes today’s brave new world of broadband services, and highlights five areas where CSPs need to be focusing mindshare and resources in order to differentiate themselves from their rapidly-expanding pool of large, well-funded competitors.

After experiencing a significant post-Covid slump, the webinars and virtual events market returned to moderate growth in 2024. Growing at 4.8 percent over the previous year, revenue in 2024 is estimated to reach $1.45 billion. As in-person event attendance surged to its highest level in more than four years, event vendors have realigned their sol...

This strategic insight provides a comprehensive overview of the evolving US mobile device trade-in and protection market, with a focus on critical trends in reverse logistics and the underlying economics of trade-in programs. As the market matures, trade-in initiatives are increasingly recognized not only for driving customer acquisition and return...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...