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The unified communications as a service (UCaaS) market in the Asia-Pacific (APAC) region is entering a pivotal phase as enterprises accelerate migration from legacy telephony to cloud calling. The region’s regulatory diversity, uneven digital maturity, and deeply entrenched telco ecosystems require UCaaS platform vendors to adopt multitrack strateg...

The Asia-Pacific (APAC) B2B digital payments market is experiencing rapid transformation, driven by surging digital adoption, advancements such as API standardization (e.g., ISO 20022 and Open API frameworks), and regulatory harmonization for payment interoperability (e.g., ASEAN payment connectivity and India’s Unified Payments Interface [UPI]). K...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

30 Apr 2021  |  Asia Pacific  |  Market Research

Digitalization and Data Analytics are Driving Asia-Pacific Cross-border and Remittance Service Market Growth

The Need for Faster Payment Services and Lower Transaction Fees Creates New Growth Opportunities

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2020 was marked by pervasive disruption, caused by the COVID-19 pandemic, which created growth opportunities for cross-border and remittance service providers. The market witnessed a rise in digital adoption rates (15% YoY growth rate in 2020). Rapidly advancing technologies, evolving customer expectations, and a changing regulatory landscape are d...

The Asia‑Pacific (APAC) cross‑border payments and remittance landscape is being reshaped by rapid digital adoption and growing geopolitical complexity, disrupting traditional remittance models and accelerating the shift toward real‑time, interoperable payment ecosystems. A key industry trend is the accelerated migration from cash‑based and informal...

Enterprises in the ANZ region are increasingly adopting the NAMA solution to counter the rising threat of advanced malware. The increased provisioning of cloud-based NAMA services by vendors was another key growth contributor; in particular, a large number of SMBs in the ANZ region were attracted to the agility and affordability offered by such ser...

5G technology, the successor of 4G, has higher speeds and bandwidth, lower latency, and multiple connections. The technology provides other benefits, such as platform digitalization and extended device battery life. The new dimensions of 5G are triggering the development of new services and technology monetization. Most governments in APAC support ...

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

14 Oct 2021  |  Asia Pacific  |  Market Research

Southeast Asian Contactless Payment Growth Opportunities, Forecast to 2026

Convenience and Safety Considerations During the Pandemic Drive Use

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The proliferation of COVID-19 has factored into the growth of contactless payments (made through a mobile device, wearable, or physical or virtual card, with the payee’s device or a merchant’s terminal initiating the transaction) in Southeast Asia. Customers want a safe and convenient way to do face-to-face transactions. Regulations and other gover...