Search results for: 'consumption pattern transformations'
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26 Feb 2015  |  North America  |  Market Research
Global Trends in Video on Demand (VOD) Technology
Internet Segment Propels Growth of VOD Consumption Worldwide
VOD solutions enable users to watch long-form content on-demand, as opposed to being received through traditional live linear programming. This market insight examines trends driving global VOD growth. VOD can be received as part of cable, satellite, IPTV subscription, or via the Internet through an online video service provider. The research cover...
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18 Jul 2019  |  North America  |  Market Research
Global Media Content Delivery Networks Market, Forecast to 2024
Proliferation of Content and Increasing Consumption Spurring Growth
Content delivery network (CDN) providers offer service-based technology and products that enable the delivery of content from their servers to the end user on the public internet. CDN vendors largely have proprietary infrastructure and use a combination of servers, network routing, and intelligent software to enable delivery of content from their n...
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28 Apr 2023  |  North America  |  Market Research
How Generative AI is Transforming Digital Content Services
ChatGPT Sparks Public Awareness of and Growth Opportunities for AI Platforms, Start ups, Cloud Providers, and Dataset Vendors
From its conception in the 1950s to early 2023, artificial intelligence (AI) underwent a series of improvements, from machine learning (ML) to deep learning (DL), which enabled it to mimic human responses (conversational AI), identify images (computer vision), and generate digital text, images, audio, and video, among other content types (generativ...
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05 Feb 2016  |  North America  |  Market Research
Cisco and Ericsson Partnership Combats Alcatel-Lucent and Nokia Merger
Tremors to be Felt across Industry Cisco and Ericsson Aim to Generate More than $1 Billion in New Revenue for Each Company by 2018
Cisco and Ericsson formed a partnership in 2015 as a decisive countermeasure to the significant threat posed by the merger of services giant Alcatel-Lucent with equipment vendor Nokia. Through this unique partnership, the two companies also aim to capture the immense revenue potential offered by service providers aggressively modernizing their bro...
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12 Jul 2019  |  North America  |  Market Research
Global Content Management Solutions Market for the Media Industry, Forecast to 2024
In a Fragmented Market, Home-grown Solutions Restrict Revenue Growth and North America Remains the Primary Focus for Market Expansion
Consumption of news and entertainment has evolved; consumers want access to information anytime, anywhere, and across devices. This is driving the adoption of CMS to deliver content across form factors. The need for this shift in media consumption habits is the result of changing expectations of consumers who are demanding news and media platforms ...
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31 Dec 2018  |  North America  |  Market Research
Global Online Video Advertising Market, Forecast to 2023
Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future
Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...
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25 Feb 2019  |  North America  |  Market Research
Global Smart TVs Market, Forecast to 2024
China Remains Key; 4K and HDR will Drive Growth in this Intensely Competitive Market
Smart TVs are envisioned as online video consumption devices that enable centralized control of the living room entertainment experience—fragmented across smartphones, tablets, gaming consoles, and streaming media devices, among others. While the overall LCD TVs market has reached maturity and has been experiencing shipment declines in many regions...
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15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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28 Feb 2020  |  North America  |  Market Research
Global Set-top Box (STB) Market, Forecast to 2024
IPTV is the Largest and the Fastest-growing Segment in the Mature STB Market; 4K, HDR, and Voice Assistants are Key Features
The rising consumption of consumer streaming will drive the expansion of the over-the-top (OTT) ecosystem. This has prompted innovation in the global set-top box (STB) market, and streaming STBs will increasingly replace traditional devices throughout the forecast period (2019-2024). Unit shipment is expected to increase from 242.9 million in 2019 ...
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24 Dec 2019  |  North America  |  Market Research
Global Blu-ray Media and Players Market, Forecast to 2025
4K/HDR/Dolby Atmos will Ensure Continued Relevance of Blu-ray Players and Media Despite Consumer Shift to OTT Streaming Services
Blu-ray technology vendors face significant challenges stemming from the continued momentum of over-the-top (OTT) video streaming—the fastest-growing segment of the home video market. The seemingly inevitable consumer transition from physical disc to digital video content consumption via OTT services is negatively impacting the sales of Blu-ray pla...
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