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The primary aim of this research is to gauge the use trends of social networking within a business context, specifically related to internal communications. The study covers drivers for social media use, prevalence of engagement, and management tool use as well as factors used to determine social media. About 60% of companies use social media for i...

Brazil remains the most important data center colocation market in Latin America, but hyperscalers are making massive investments in the region as they expand their cloud regions into Chile, Colombia, and Mexico. Data center colocation service providers are aligning their data center designs and services to build value propositions centered on envi...

16 Dec 2021  |  Global  |  Customer Research

Impact of Mobile Devices and Apps on Customer Experience (CX)

Customer Perspectives on Excelling in CX in a Mobile World

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With over 90% of customers using smart mobile apps as a customer experience (CX) channel, companies across industries must deliver excellent customer care on mobile devices. They must also ensure that mobile apps are part of their omnichannel strategy. This study gives insights to CX companies on mobile app usage. The pandemic has accelerated ...

Edge computing pushes intelligence, data processing, analytics, and communication capabilities to where the data originates: at network gateways or endpoints. The aim is to reduce latency and ensure efficient networks, operations, and service delivery, and an improved user experience. By bringing computing closer to the data source, edge computing ...

In Latin America, businesses are increasingly adopting cloud computing, artificial intelligence (AI), and machine learning technologies to support their strategic growth. Digital transformation remains strong, with the cloud solidifying its role as a cornerstone of innovation and efficiency across various industries and critical business segments i...

Digital transformation has become a priority for enterprises. Data centers are the backbone of a digital economy and an integral part of a digital business’s strategy. The data center colocation services industry is witnessing higher competitive intensity, compelling service providers to build scalable facilities with best-in-class design and t...

With the rising penetration of smartphones and mobile devices, and the increasing adoption of XR technologies, the market is expected to grow significantly in the forthcoming years. However, the lack of an effective immersive experience is one of the main challenges to hamper market growth. Therefore, research institutions, start-ups, and industry ...

Edge computing pushes intelligence, data processing, analytics, and communication capabilities to where the data originates: at network gateways or endpoints. The aim is to reduce latency and ensure efficient networks, operations, and service delivery, and an improved user experience. By bringing computing closer to the data source, edge computing ...

In 2025, organizations across all industries and geographies are focused on artificial intelligence (AI): specifically, how to reap the benefits while minimizing risks. The rapid evolution of AI technologies is driving investment throughout the stack: in infrastructure, processing and storage, data frameworks, cybersecurity, and AI-infused applic...