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30 Jul 2024  |  Europe  |  Market Research
Exploring European Use Cases for Generative AI in CX
Early Use Cases are Encouraging and Helping to Drive GenAI Adoption Across Europe
The emergence of generative AI (GenAI) has sparked intense global interest in AI and how it can help improve customer experience (CX). Several factors drive interest in GenAI, including its positive impact on making conversational AI faster and smarter, enabling critical applications, including personalization at scale, improved self-service capabi...
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29 Jul 2025  |  Global  |  Customer Research
Contact Center Objectives and Investment Plans, 2025 to 2027
A Customer Perspective
In recent years, businesses have increasingly focused on employee engagement and brand loyalty, rather than customer experience (CX), as the primary drivers of success. However, in the next two years, improving CX has become the top priority again, followed closely by ensuring business continuity and optimizing operational efficiency and productivi...
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29 Jul 2022  |  Global  |  Customer Research
Digital Trends in Education–2022 Investment Plans Address Talent Shortage and Remote Learning
Adapting to Meet the Needs of Modern Students
Frost & Sullivan has identified that the education vertical is ripe for digital transformation and adoption of modern communications and collaboration technologies to improve operational efficiencies, improve instructor performance and enhance students’ experience. COVID-19 unmasked this sector’s lack of preparedness to address the sudden need f...
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30 Oct 2026  |  Global  |  Customer Research
From Channels to Outcomes: CPaaS Becomes the Execution Layer for Agentic Customer Engagement
Agentic AI, Trust Services, and Outcome-Based Commercial Models are Driving Transformational Growth in Programmable Communications
Frost & Sullivan's 2026 IT decision-maker (ITDM) survey was conducted to gain insights into the following end-user organizations' priorities: - Current use of communications platform as a service (CPaaS) and open communications application programming interfaces (APIs), and adoption plans through 2029 - The use cases and expected outcomes that dr...
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02 Feb 2021  |  Global  |  Market Research
2021 Predictions— COVID-19 Accelerates CX Investments
Growth Opportunities Revealed by End Customers
The COVID-19 pandemic wreaked havoc in 2020 and continues to harm people, businesses, and economies. Accelerated vaccine deployment, a strong rebound in consumer demand, faster services sector recovery could enable full GDP recovery by mid-2021 (optimistic scenario). Full recovery will be pushed out beyond 2021 in case of multiple fresh outbreaks, ...
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19 Nov 2024  |  Global  |  Customer Research
CX Growth Opportunities in the Energy Industry 2024 to 2025
Customer Perspectives
The primary goals of this study are to determine implementation plans of interaction channels, applications, and solutions in the contact center environment across industries and to understand purchase trends. It also investigates the factors that influence product selection. Decision-makers and purchase decision influencers of contact centers wer...
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24 Sep 2024  |  Global  |  Frost Radar
Frost Radar™: Communications Platform as a Service, 2024
A Benchmarking System to Spark Companies to Action Innovation that Fuels New Deal Flow and Growth Pipelines
Frost & Sullivan defines communications platforms as a service (CPaaS) as any cloud-based platform that enables developers to programmatically embed voice, video, chat, and messaging services in their business or consumer applications and workflows. In nearly all cases, the embedded communications and collaboration services leveraged through a CPaa...
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20 Nov 2025  |  Global  |  Customer Research
Navigating CX in the Retail Industry 2025 to 2027 – Customer Perspectives
Leveraging Innovation to Improve CX and EX is a Top Priority
The last four years have been a roller coaster for the retail industry. Dominant themes that have both rankled and engendered creativity include the effects of the COVID-19 pandemic, the continued movement to the cloud, the maturation of next-level AI technology, and dramatic geopolitical upheaval. Each component has presented both significant chal...
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27 Sep 2019  |  Global  |  Market Research
End User Priorities in Digital Transformation, Europe, 2019
Learn How IT Investments Drive Revenue Growth
Across industries, companies expect to increase their IT and Communications investments by 22Percentage. Almost 100Percentage of businesses in Europe have a digital transformation today; however, 19Percentage believe they are behind others on their journey. This is good news for technology vendors; however, the key to success is to gain a deeper un...
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31 Aug 2021  |  Asia Pacific  |  Customer Research
Navigating Digital Transformation Through COVID-19 and Beyond, Asia-Pacific
Businesses Accelerate Digital Transformation Projects and Leverage Flexible Cloud Services to Enable Faster Return to Growth
This research service provides the data collected through an online survey of 804 IT and telecom decision makers across customer size segments, industries, and world regions. The survey was conducted in November and December 2020 and the following respondents qualified. • IT/telecom decision makers in organizations with more than 10 employees...
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Special Price $3,712.50 save 25 %