Search results for: 'covid market'

Many predicted that 2020 would be the year that fifth-generation (5G) mobile technology moved from something discussed as “coming soon” to a reality in many consumers’ lives. The move to 5G will not be an overnight occurrence, but one planned to gradually evolve over the next decade. The evolution of 5G starts with the consumer market: the latest A...

The North American mobile communications market is defined by high-speed broadband services, continued penetration of advanced mobile devices that encourage developments in the cellular machine-to-machine (M2M) and Internet of Things (IoT) markets, and the resurgence of unlimited mobile plans. This tracker presents the metrics for Tier I mobile ope...

COVID-19 has put companies' contingency plans to a prolonged test regardless ot their size or industry, and changed the way they conduct business and prepare for the future. Agility was crucial: those that were not prepared to make quick changes or rapidly implement business continuity plans struggled to survive. The pandemic has brought into fous ...

Colloquially referred to as cell phones, mobile handsets primarily serve as portable telephones that can make and receive calls and transmit and receive data over a cellular radio link while the user is moving within a defined service area. Mobile handsets encompass smartphones, smart feature phones, and feature phones, and their chief distinctions...

This strategic insight provides a comprehensive overview of the evolving US mobile device trade-in and protection market, with a focus on critical trends in reverse logistics and the underlying economics of trade-in programs. As the market matures, trade-in initiatives are increasingly recognized not only for driving customer acquisition and return...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

Infographics

×

A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

The North American mobile communications market is defined by high-speed broadband services, continued penetration of advanced mobile devices that encourage developments in the cellular machine-to-machine (M2M) and Internet of Things (IoT) markets, and the resurgence of unlimited mobile plans. This tracker presents the metrics for Tier I mobile ope...

In Asia-Pacific (APAC), 5G network slicing is still at an early stage because of limited 5G commercial launches. The standards for 5G end-to-end network slicing have only recently been completed in June 2021 and have been a bottleneck for the more promising use cases. The majority of mobile operators are planning to implement 5G network slicing by ...

Advanced robotics and autonomous systems (RAS) are rapidly transforming industrial operations by integrating adaptability, intelligence, and precision into core processes across various sectors, including healthcare, manufacturing, automotive, and agriculture. Continuous advancements in hardware and AI-based decision-making are reshaping the capabi...