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Fifth-generation (5G) technology represents a fundamental shift in communication network architectures and accelerates revenue potential through innovative services that 5G-enabled smartphones, tablets, laptops, and Internet of Things (IoT) devices facilitate. This breakthrough technology delivers a potent combination of network capabilities and fl...

Advanced robotics and autonomous systems (RAS) are rapidly transforming industrial operations by integrating adaptability, intelligence, and precision into core processes across various sectors, including healthcare, manufacturing, automotive, and agriculture. Continuous advancements in hardware and AI-based decision-making are reshaping the capabi...

Globally, the mobile communications industry remains a cornerstone of economic development, social connectivity, and digital inclusion; however, in a developing economy such as Latin America (LATAM), the industry is especially important as it drives innovation in and expands access to an essential service, that is, communications. This study pro...

The US mobile communications industry continues to grow at a steady pace. The number of mobile connections has crossed 500 million, which means there are more cellular connections than people in the United States. Despite high penetration rates, the number of connections has continued to increase. Wireless high-speed broadband services, development...

The US mobile communications market continues to grow at a steady pace. The number of mobile connections has crossed 500 million, which means there are more cellular connections than people in the United States. Despite high penetration rates, the number of connections has continued to increase. Wireless high-speed broadband services, developments ...

The global 5G roaming services market is entering a critical growth phase, driven by the rapid expansion of 5G network deployments, increasing data consumption across borders, and the rising demand for seamless international connectivity. As operators transition from 4G/LTE to standalone (SA) and non-standalone (NSA) 5G architectures, roaming capab...

Indonesia is undergoing a paradigm shift toward a digital economy, actively integrating financial services and emerging technologies to drive growth. Increasing digitalization, a high internet penetration rate, and a conducive policy and regulatory environment that supports financial inclusion make financial technology (fintech) services a popular ...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

The US mobile device and data industry continues to grow at a steady pace. Wireless high-speed broadband services, developments in the cellular machine-to-machine and Internet of Things (IoT) sectors, and the resurgence of unlimited mobile plans are the top growth drivers. New network technologies, device form factors, and computing paradigms conti...