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29 Aug 2025  |  Global  |  Market Research

The CPaaS Revolution: APIs, AI, and the New Era of Communication

AI-Powered Innovation Creates Differentiation and Boosts Value Propositions

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Frost & Sullivan’s 2025 IT decision-maker (ITDM) survey was conducted to gain insights into the following end-user organizations’ priorities: - Current communications and collaboration technology adoption rates and future adoption plans. - Demand for communications platform as a service (CPaaS) and programmable communications functionality throug...

Communications platform as a service (CPaaS) has become a strategic enabler of digital business, driving the operationalization of customer and employee engagement across industries. As enterprise transformation accelerates, companies are rearchitecting their communications workflows around programmable interfaces that unify data, intelligence, and...

API-based solutions often represent a significant departure from how businesses have become accustomed to purchasing and deploying communications. Their value lies in providing a powerful toolset to make business communications applications richer and more tightly integrated within business workflows. For example, an organization may choose to allo...

Frost & Sullivan defines programmable communications as any service or solution that enables developers to programmatically embed voice, video, chat, and messaging services within their business or consumer applications, business process or workflow automations. Through application programming interfaces (APIs), programmable communications expose c...

In response to the numerous challenges associated with the COVID-19 pandemic, organizations of all sizes underwent a radical adaptation of their business processes and, in some cases, their entire business models, in order to survive. Throughout 2020, innovative companies found clever ways to serve their customers, which required a new set of commu...

20 Aug 2021  |  North America  |  Frost Radar

Frost Radar™: Communications Platforms as a Service Industry, 2021

A Benchmarking System to Spark Companies to Action—Innovation that Fuels New Deal Flow and Growth Pipelines

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Frost & Sullivan defines Communications Platforms as a Service (CPaaS) as any cloud-based platform that enables developers to programmatically embed voice, video, chat, and messaging services within their business or consumer applications. In nearly all cases, the embedded communications and collaboration services leveraged through a CPaaS are a fe...

The traditional on-premises unified communications (UC) market is very mature and is experiencing pressure from both internal and external competitive forces. Premises-based solution vendors are facing challenges from a variety of competitors including disruptive unified communications as a service (UCaaS) providers, network service providers offer...

21 May 2019  |  North America  |  Market Outlook

Global UCC Industry Outlook, 2019

Rich Media Capabilities Shine in the Next-gen Workplace

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The global UCC market continues to evolve at a rapid pace. Migration to cloud-based subscription services is accelerating as organizations gain confidence, existing CPE assets near end of life, and current cloud services deployments expand to more sites, users and applications. The gap between “as a service” offerings and other consumption model...

Frost & Sullivan’s 2020 UCC Industry Trends to Watch report delivers an over-arching perspective of technologies and business models, rather than specific applications or providers, that will be most influential in terms of development direction and evolving value propositions in the unified communications and collaboration (UCC) market. The indu...