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This study analyzes the competitive landscape, business models, pricing, and future focus areas of dealerships, DMS providers, and third-party vendors in the automotive CRM market. Automotive retail is shifting from a product-driven to customer-centric approach and accommodating changing customer expectations have become crucial for dealers. Howev...

This study analyses the competitive landscape, business models, pricing, and future focus areas of dealerships, DMS providers, and third-party vendors in the automotive DMS market. Frost & Sullivan research indicates that top dealer groups in Europe and North America believe in adopting a more integral approach rather than supporting a variety of...

22 Aug 2016  |  North America  |  Market Research

Automotive Industry IT Spending—CIO Focus, Trends, and Highest Growth Areas

By 2020, IT Spending by Automotive Companies to Reach $80.05 Billion

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Growing digitization, connectivity, cloud computing, dynamic customer preferences, Internet of Things (IoT), cybersecurity, and increasing automation are the key trends driving the automotive industry to invest in IT. Automotive OEMs, Tier I suppliers, and automotive ecosystem participants invest in key focus areas including Industry 4.0, digital r...

14 Jul 2017  |  North America  |  Market Research

Gamification in the Automotive Industry, Forecast to 2025

The Global Gamification Market will Reach $14.5 Billion in 2025

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Gamification technologies help businesses to drive sales, improve return on investment (ROI), support employee interaction, and provide high customer satisfaction, and they are preferred across major industry verticals such as healthcare and automotive. The increasing penetration of smartphones, customized services, tech-savvy customers, the growin...