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Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

17 Aug 2020  |  North America  |  Market Research

5G and Edge Computing—Cloud Workloads Shifting to the Edge, Forecast to 2024

Multi-access Edge Computing (MEC) Deployments to Proliferate as Applications Demand Decentralized Computing

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The term 'Edge Computing' refers to computing that pushes intelligence, data processing, analytics, and communication capabilities down to where the data originates, that is, at network gateways or directly at endpoints. The aim is to reduce latency, ensure highly efficient networks and operations, as well as service delivery and an improved user e...

This Frost & Sullivan research service focuses on US Department of Defense (DoD) cloud computing budget spending and contracts. The DoD uses cloud computing to enhance collaboration and reduce costs. Military bases use enterprise-wide clouds with data storage and retrieval requirements. Tactical forces in the field use deployable clouds. DoD ent...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

06 Sep 2017  |  North America  |  Market Research

Intelligence at the Edge—An Outlook on Edge Computing

Edge Computing Solutions will Redefine Analytics for Manufacturing OEMs

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Manufacturing, across the globe, is at the brink of a revolution. Advances in technologies are not only making manufacturing effective, but are enabling work to be “smarter”. The focus of this research on edge analytics is to analyse the industrial manufacturing market from a technology standpoint. The report could be extremely helpful to the...

In Latin America, businesses increasingly adopt cloud computing, artificial intelligence, and machine learning technologies to support their strategic business growth. Despite a projected slower economic growth in 2024, digital transformation remains robust. Companies seek external partners to assist them in their journey toward full digitization. ...

This Frost & Sullivan research service focuses on US Department of Defense (DoD) computer software program spending and contracts. The DoD makes extensive use of computer software for both enterprise business functions and specialized combat mission systems. It has approved a software modernization strategy that is ensuring stable budgets, improve...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

Most of the major factors driving adoption of the Cloud Computing concept by companies in Mexico are the same ones that boost more mature markets such as the USA and Western Europe. Fortunately for the Latin American and Caribbean region, countries such as Brazil, Colombia and Chile were not so effected by the economic crisis as some other economie...