Search results for: 'transform ad guid'

Across various industrial sectors, digitalization has rapidly developed, utilizing several existing and emerging digital technologies, including AI, Big Data analytics (BDA), IoT, machine learning (ML), natural language processing (NLP), robotics, and automation. While the chemicals industry was relatively slow to adopt these technologies, the tran...

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

New analysis from Frost & Sullivan's Information & Communication Technologies program presents some of the trends that Frost & Sullivan believes will shape, grow, and influence customer contact and the customer experience in the next few years, and includes insights for selected industries, business models, and technology areas, including: • ...

This research service is chapter 2 of a 3-part series that examines the technological advancements and convergences led by major shifts in artificial intelligence, cognitive computing, 5G, blockchain and digital reality across cities, businesses, and consumers. The high rate of digital adoption, supported by strong indicators, such as over 95% smar...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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Key Issues Addressed

The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

This research study identifies key solution providers that support the digital transformation of the waste recycling and circular economy industry. It analyzes the top trends and growth opportunities emerging from this space, noting the regional differences in adoption technologies. The key factors driving and restraining the growth of this market ...

03 Mar 2020  |  Asia Pacific  |  Market Research

Asia-Pacific Integrated Cybersecurity Framework Industry Guide, 2020

A Changing Security Approach Increases Visibility, Openness, and Consistency to Fortify the Attack Surface via Unified Policies an

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Key Issues Addressed

An integrated cybersecurity framework is an offering by leading vendors aimed at the future of cybersecurity; while not a new approach, it has become increasingly popular in recent years. A unified cybersecurity framework applies a consistent set of policies and rules, with 3 key advantages over point solutions: it allows for more consistency in co...

06 May 2020  |  Asia Pacific  |  Market Research

Industry Guide to Cloud Workload Security in Asia-Pacific

Increased Adoption of Public and Hybrid Cloud Technology Creates Strong Need for Cloud Workload Protection

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The trend of moving data storage to the cloud continued in 2019 due to the need for digital transformation among businesses. With cloud technology, businesses can shorten the time-to-market in developing products and services, optimize infrastructure, streamline and simplify processes, and thus enable overall cost reduction. The awareness of cl...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...