Search results for: 'well owners ad testing'

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

The density of electronics-based products is increasing in a majority of verticals due to trends such as digitization, smart homes, and connected devices for Internet of Things (IoT). Hence, it is important to check compatibility of these products with unintentional electromagnetic interference (EMI) that can hamper the efficient functioning of th...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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Key Issues Addressed

The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

The global electronic T&M market is estimated to experience an approximate 4.2% compound annual growth rate (CAGR) from 2020 to 2027. Some of the key market trends prevailing in the electronic T&M market include: • The communications and defense sectors provide growth opportunities for software test solutions with focus on big data analysis....

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

14 Dec 2020  |  Global  |  Market Research

5G Network Deployment Catalyzes the Global Communications Test and Measurement Market

Demand from Hyperscale Data Centers, Connected Vehicles, and IIoT Applications Propels Growth Opportunities for Higher Speed Ethernet Testing Solutions

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The COVID-19 pandemic caught most of the world off guard, forcing governments to impose lockdowns. Wireless communications, therefore, became the lifeline of enterprises whose employees were forced to work from home (WFH). Although the pandemic could be seen as a viable opportunity for operators and service providers to capitalize upon demand, that...

11 Dec 2019  |  Global  |  Market Research

Global 5G Testing Equipment and Solutions Market, Forecast to 2024

Network Virtualization, Enhanced Security and Overhaul of Network Architecture are the Key Factors Driving Growth

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Unlike earlier network deployments, 5G not only promises higher throughput and lower latencies, but also a higher degree of automation via independent slices which are completely dedicated for specific industry use-cases. For 5G to come alive, every stakeholder across the entire 5G value chain needs to re-engineer their infrastructure to make them ...

5G deployments are an important trend in the telecom industry. The deployments call for substantial incorporation of network virtualization as the entire 5G spectrum can be split into several virtualized network slices that can be independently owned and managed by any kind of enterprise from any type of industry vertical. 5G will also serve as a p...

The objective of this growth insight is to identify the key growth opportunities for NDT service providers and NDT equipment suppliers in China, South Korea, and Japan. To achieve this objective, the growth insight starts with discussing the key Mega Trends that are affecting end-user industries as well as the key market trends and technology trend...