Search results for: 'pla3 study'

The business-to-business go-to-market (GTM) intelligence and activation platform market is evolving beyond traditional sales intelligence, intent data, and account-based marketing to encompass platforms that combine intelligence, decisioning, activation, orchestration, and measurement to help organizations identify opportunities, coordinate engagem...

This study focuses on the extended reality (XR) platform market and its evolution in the retail space. XR encompasses immersive technologies like VR (virtual reality), AR (augmented reality), and MR (mixed reality). Retail includes brick-and-mortar stores, e-commerce platforms, and omnichannel retailers. In retail, XR has been transforming the ...

This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social ...

This study is part of the Digital Transformation in Vertical Industry series. It is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets...