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29 Aug 2025  |  Global  |  Frost Radar
Frost Radar™: B2B Marketing Automation Platforms, 2025
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
This Frost Radar™ assesses providers offering comprehensive solutions to automate and optimize demand generation programs, multichannel customer engagement campaigns, and performance analytics across business environments. It highlights companies enabling seamless lead management, customer engagement campaigns, and integration with other enterprise...
$4,950.00 -
22 May 2025  |  Global  |  Frost Radar
Frost Radar™: Demand-Side Platforms, 2025
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...
$4,950.00
Special Price $4,455.00 save 10 %
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10 Feb 2025  |  Global  |  Customer Research
Evaluating the Perceptions and Use of Immersive Technologies and the Metaverse
Highlights from the 2024 Frost & Sullivan Global IT Decision-Makers Survey
Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of technologies, such as immersive services, the metaverse, the internet of things, artificial intelligence, and the cloud. This report leverages the information collected in Frost & Sullivan’s 2024 IT Decision-Makers Survey to analyze the percepti...
$4,950.00
Special Price $4,455.00 save 10 %
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07 Oct 2025  |  Global  |  Market Research
Location-Based Entertainment, 2024–2031
Immersive Video Provides Novel Experiences to Drive Transformational Growth
Location-based entertainment (LBE) refers to immersive video installations that leverage technology and a shared environment to create engaging experiences not typically achievable in homes. Immersive video LBE uses high-resolution, wide field of view domed and wall displays, and/or virtual reality (VR), augmented reality (AR), mixed reality (MR), ...
$2,450.00