Search results for: 'base ad demand solutions'

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

06 Sep 2016  |  Asia Pacific  |  Market Research

Asia-Pacific Distributed Denial of Service (DDoS) Solutions Market

Rise of Volumetric, Sophisticated, and Ransom DDoS Attacks Toward Organizations Driving the Market

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Growth momentum in the Asia-Pacific Distributed Denial of Services (DDoS) solutions market remained strong in 2015, registering a robust growth of 34.4% on a YoY basis. A total revenue of $266.6 million was generated by on-premise and cloud-based solutions together. As DDoS attacks continued to escalate in 2015 with new motivation, tactics, and vec...

09 Sep 2016  |  Asia Pacific  |  Market Research

Asia-Pacific Web Application Firewall Solutions Market

Rising Demand for Cloud-based WAF Solutions

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There was robust development in the Asia-Pacific (APAC) Web application firewall (WAF) solutions market in 2015, with a 20.9% year-on-year (YoY) growth rate. The cloud-based WAF solutions segment grew strongly in most APAC countries, with an average YoY growth rate of 45.3%. As the market became more competitive with the entry of new on-premise sol...

The Asia-Pacific (APAC) Web application firewall (WAF) solution market continued to grow tremendously in 2016 by 27.6% year-on-year (YoY). Particularly, the cloud-based segments experienced an impressive growth rate of 88.9%, surpassing the previous year’s forecast. The strong growth was seen in most of the APAC countries with China, Hong Kong, Ind...

The accelerated transition from pay TV to VOD services drove hundreds of media and entertainment (M&E) companies across the globe to launch their own streaming platforms. In the past five years, the proliferation of vendors has made the VOD ecosystem an increasingly crowded space.With more online streaming service options than ever, VOD operators n...

Location-based entertainment (LBE) refers to immersive video installations that leverage technology and a shared environment to create engaging experiences not typically achievable in homes. Immersive video LBE uses high-resolution, wide field of view domed and wall displays, and/or virtual reality (VR), augmented reality (AR), mixed reality (MR), ...

The account-based marketing (ABM) platforms market in 2025 is at a clear inflection point. After years of fragmented adoption and experimentation, enterprises now demand measurable pipeline impact, not just engagement metrics. The shift from tactical ABM to scalable, full-funnel go-to-market (GTM) orchestration is accelerating, driven by economic p...

This Frost Radar™ assesses providers offering comprehensive solutions to automate and optimize demand generation programs, multichannel customer engagement campaigns, and performance analytics across business environments. It highlights companies enabling seamless lead management, customer engagement campaigns, and integration with other enterprise...

The digital signage industry faces a fundamental challenge: transforming from passive displays into intelligent systems that deliver measurable business value while overcoming implementation barriers. This also presents a significant opportunity as organizations demand solutions that combine advanced functionality with operational simplicity.Succes...