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29 Apr 2016  |  Global  |  Market Research

Global Software Licensing and Monetization Market, Forecast to 2021

IoT Blurs Boundaries between Software Monetization, Billing and License Enforcement, Reinvigorating Growth

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This market engineering research service provides revenue forecasts and market share estimates for the global software licensing and monetization (SLM) market. It covers hardware and electronic enforcement form factors and software/SaaS as well as embedded application verticals. The analysis provides detailed numerical forecasts with emphasis on th...

The global extended reality (XR) market is entering a new growth cycle, shifting from device-led adoption toward software-, platform-, and monetization-driven expansion. While headset shipments remain cyclical and closely tied to hardware refresh cycles, value creation is increasingly driven by scalable XR software platforms, recurring subscription...

The account-based marketing (ABM) platforms market in 2025 is at a clear inflection point. After years of fragmented adoption and experimentation, enterprises now demand measurable pipeline impact, not just engagement metrics. The shift from tactical ABM to scalable, full-funnel go-to-market (GTM) orchestration is accelerating, driven by economic p...

The digital signage platforms market is entering a more consequential stage of development in which the central challenge is no longer whether organizations can deploy screens, but whether they can manage those screens as secure, intelligent, and measurable digital infrastructure across varied physical environments at scale. Digital signage now spa...

Driven by accelerating content volumes, generative and agentic AI, governance requirements, and increasingly complex content supply chains, digital asset management platforms are expanding beyond storage and search to support content intelligence, workflow automation, rights management, omnichannel activation, and AI-enabled execution. Enterprises ...

The generative AI sector faces a defining challenge: how to translate the breakthrough power of foundation models into real-world value amid unprecedented disruption. An explosion of large language models (LLMs) and multimodal AI tools promises to transform everything from enterprise productivity to creative work, yet organizations grapple with tru...

This study focuses on the extended reality (XR) platform market and its evolution in the retail space. XR encompasses immersive technologies like VR (virtual reality), AR (augmented reality), and MR (mixed reality). Retail includes brick-and-mortar stores, e-commerce platforms, and omnichannel retailers. In retail, XR has been transforming the ...

The global digital marketing and advertising technology sector is entering a definitive era of transformation in 2026, characterized not merely by incremental evolution but by a fundamental architectural restructuring of how brands communicate with consumers and businesses. The sector, defined as the platform ecosystem powering customer engagement ...

This Frost Radar™ assesses providers offering comprehensive solutions to automate and optimize demand generation programs, multichannel customer engagement campaigns, and performance analytics across business environments. It highlights companies enabling seamless lead management, customer engagement campaigns, and integration with other enterprise...