Search results for: 'polym 2025'

Video’s role in the enterprise has undergone a profound and irreversible transformation. Once relegated to the periphery of corporate communications for occasional executive town halls or formal training modules, it has become a core, strategic asset. It is the primary medium for knowledge management, the lifeblood of employee engagement in a distr...

In 2025, the digital content services landscape is poised for transformative growth driven by key technological advancements and evolving consumer behaviors. Generative AI (GenAI) continues to revolutionize content creation and personalization. Simultaneously, extended reality (XR) technologies will continue to expand, offering immersive experience...

The Frost Radar™ for the next-gen content delivery networks (CDN) and edge services industry analyzes providers offering services to deliver web content, video, and applications to end-users with high performance, low latency, and robust security. The CDN market has evolved to include:1. Traditional Content Delivery: caching, content acceleration, ...

Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of technologies including immersive services, the metaverse, the internet of things, artificial intelligence, and the cloud. This report leverages information collected in the 2025 IT survey to analyze perceptions and use of immersive technologies an...

The account-based marketing (ABM) platforms market in 2025 is at a clear inflection point. After years of fragmented adoption and experimentation, enterprises now demand measurable pipeline impact, not just engagement metrics. The shift from tactical ABM to scalable, full-funnel go-to-market (GTM) orchestration is accelerating, driven by economic p...

This study focuses on the transformative impact of extended reality (XR) and its evolution in the global automotive industry from 2025 to 2031. XR encompasses virtual reality), augmented reality, and mixed reality. It has been driving a paradigm shift across the value chain, enabling immersive design, accelerated prototyping, and enhanced customer ...

The global extended reality (XR) market is entering a new growth cycle, shifting from device-led adoption toward software-, platform-, and monetization-driven expansion. While headset shipments remain cyclical and closely tied to hardware refresh cycles, value creation is increasingly driven by scalable XR software platforms, recurring subscription...

This guide equips business buyers with a strategic, practical framework for selecting a digital asset management (DAM) platform. As organizations produce and deploy more rich media content than ever, a DAM system has become mission-critical for managing these assets and accelerating marketing operations. It’s not just about storing files—a well-imp...

The digital signage industry faces a fundamental challenge: transforming from passive displays into intelligent systems that deliver measurable business value while overcoming implementation barriers. This also presents a significant opportunity as organizations demand solutions that combine advanced functionality with operational simplicity.Succes...