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05 Oct 2018  |  North America  |  Market Research
Growth Opportunities in the Global Liquid Biopsy Market, 2018
Companies are Vying for a Higher Market Position in the Early Cancer Screening Market
Liquid biopsy (CTCs and ctDNAs) is slowly gaining momentum in clinical care given its advantages over the traditional tissue-based gold standard methods. Short-term applications in cancer care range from risk assessment to cancer recurrence monitoring. Despite the proven advantages, there is still a significant number of barriers to adoption such a...
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02 Mar 2022  |  Global  |  Megatrends
Growth Opportunities for Global B2B Influencer Marketing
Innovative Business Models Will Emerge as Digitally Native Gen Z and Millennials Dominate the Consumer Population
Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...
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26 Jun 2020  |  Global  |  Market Outlook
Mitigating the Next Coronavirus
How Implementing IoT and Edge Computing Can Help Create an Early Warning System
COVID-19 has crippled the global supply chain and forced most countries to take preventative measures by closing down their economies. While the pandemic has shown no signs of slowing down globally, cities, states, and countries are slowly emerging from lock downs and are stumbling into the new reality. Global economies are currently in a recession...
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13 Jun 2019  |  Global  |  Market Research
Growth Opportunities in the Internet of Things–enabled Supply Chain Management Market, Forecast to 2024
End-to-end Visibility, Predictive Analysis, and Real-time Insights will Drive Adoption of IoT
Supply chain in any organization is literally its backbone. Cutting across a range of functions, it traverses across the life cycle of a product. Even a slight impediment can affect the entire value chain, run schedules off track, and significantly hamper productivity and efficiency. As companies struggle with visibility and transparency in the tra...
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24 Nov 2022  |  Global  |  Megatrends
Trend Opportunity Profile—Sustainability and Environment
Transformative Mega Trends Enabling Growth and Innovation till 2030
This research service consists of trend opportunity profiles that cover the global aspects of sustainability and environment, featuring the most upcoming trends that cater to the current environmental needs. It describes the opportunities for several sectors, such as mobility, industrial, FMCG, retail, ICT, business and financial services, and supp...
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18 Mar 2021  |  Global  |  Market Research
Digital Twins in the Power and Utilities Industry
Decentralization and Decarbonization Will Drive Adoption across Power Generation, Transmission and Distribution, and Storage and Utilization Segments
Decentralization, digitization, and decarbonization are transforming the global power and utilities industry. Of these three trends, digitization is the core enabler for decarbonization and decentralization in the industry, disrupting how electricity is produced, stored, distributed, and consumed by end users. Digitization also opens numerous new g...
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20 Aug 2019  |  Global  |  Market Research
Growth Opportunities in the Data Center Test and Measurement Market, Forecast to 2024
Migration to 40G/100G Ecosystems and the Demand for Solutions Enhancing the Visibility and Security Across Multi-tenant Cloud Environments are Key Factors Driving Growth
Test equipment used to validate data center infrastructure includes those devices used to test transceivers used in data center production, and others that facilitate the installation and maintenance of the data center and monitor the performance of the data center network post its deployment. Equipment used during these phases includes electronic ...
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16 Jul 2021  |  Global  |  Megatrends
Trend Opportunity Profiles—Digital Identity Management
Social, Technological, and Economic Inclusivity Needs Drive Future Growth Potential for Digital Identity
About 1.1 billion of the worlds population lack official proof of identity. This limits citizens access to services and precludes an inclusive society that allows citizens full participation in social and economic progress. Digital identity management solutions can instill trust and transparency in relationships among public agencies, enterprises, ...
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20 Oct 2022  |  Global  |  Megatrends
Growth Opportunities Driven by Hyperlocal Supply Chain Shifts
Growing Consumer Expectations for Shorter Delivery Timelines Leading to Decentralized Hyperlocal Business Models for Better Customer Experience
A fundamental shift in consumer behavior has urged retail businesses to establish an omnichannel presence and rethink strategies. Growing inclination toward retail digitization and ultrafast order delivery drives the hyperlocal business model. About 68% of online shoppers prefer buying from platforms that offer fast shipping. In such a highly compe...
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28 Mar 2022  |  Global  |  Megatrends
Global Virtual Autonomous Agents Growth Opportunities
Advancements in Virtual Autonomous Agents are Boosting their Future Growth Potential
With customers adapting to the post-pandemic normal and preferring to stay at home, brands across the globe are seeking solutions to meet the increased demand for online services. The relatively sudden and significant increase in eCommerce has made it challenging for companies to maintain a workforce for customer assistance. Brands are relying on t...
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