Search results for: 'Social Networking Markets'

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

The payments industry is now lucrative for start-ups to tap into new niche market segments and promote financial inclusion in groups with limited access to credit services from banks. The buy now, pay later (BNPL) solution has emerged as an alternative credit payment for consumers, enabling them to make purchases without paying the total amount upf...

China’s Belt and Road Initiative (BRI) launched in 2013 aims to boost global trade connectivity and cross-border transactions between China and countries on the new Silk Road, including Cambodia, Laos, Myanmar (collectively called as CLM), and Vietnam. It is expected to enhance financial cooperation in the region, and eventually bolster the growth ...

The growing use of digital payments in Asia-Pacific (APAC) paves the way for innovation and new use cases that address user pain points payment solutions, such as self-checkout, enhance customer experience while software point-of-sale (softPOS) accelerates the merchant onboarding process. The APAC market will become more aware of the benefits of ne...

Digital payments technology adoption in Asia-Pacific remains in a nascent stage, and unlike digital payment methods used by consumers in which streamlined checkout processes accept instant payment using credit cards, the bulk of B2B payments is still tied to paper checks and manual processes. The future of digital payments is driven by applicatio...

19 Dec 2019  |  Asia Pacific  |  Market Research

The Application of Blockchain in Southeast Asian Countries, Forecast to 2023

Blockchain Market is Projected to Grow at a CAGR of 81% Globally from 2018 to 2023

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Blockchain, which is a decentralized digital database, supports participants when they confirm their transactions without the need for a central authority to approve/accept the transaction. Although this technology has been recognized mainly by digital currencies such as Bitcoin and other cryptocurrencies, it has several other applications in diffe...

30 Apr 2021  |  Asia Pacific  |  Market Research

Digitalization and Data Analytics are Driving Asia-Pacific Cross-border and Remittance Service Market Growth

The Need for Faster Payment Services and Lower Transaction Fees Creates New Growth Opportunities

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2020 was marked by pervasive disruption, caused by the COVID-19 pandemic, which created growth opportunities for cross-border and remittance service providers. The market witnessed a rise in digital adoption rates (15% YoY growth rate in 2020). Rapidly advancing technologies, evolving customer expectations, and a changing regulatory landscape are d...

27 Oct 2016  |  Asia Pacific  |  Market Research

Growth Opportunities in the APAC Fintech Market

Emergence of Asia-Pacific as a Fintech Innovation Center

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This research service explores the financial technology (fintech) market in Asia-Pacific and the potential impact on traditional banking services, with the advent of disruptive technologies such as Blockchain. For the purpose of this study, fintech is categorized into Digital Payments, Personal & Business Finance, and Financial Infrastructure & Dat...