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Building energy management is now a cornerstone of building energy sustainability. Mass digitization targets building systems management and focuses on occupant health and well-being, enabling proactive performance improvements and making buildings more human-centric. The COVID-19 pandemic emphasizes the importance of minimizing ecological footprin...

This Market Insight will explore how large Business Process Outsourcers (BPOs) have created company cultures that have become a driver for customer experience (CX) excellence across global markets. Much more than a company call for donating to a favorite charity, it’s about employee volunteerism, feeding children, caring for the environment, day c...

16 Jul 2019  |  Global  |  Market Research

Global Marketing Automation Solutions (MAS) Market, Forecast to 2025

MAS Will be a Key Technology for Businesses to Bring Customers an Omni-channel Marketing and Sales Experience

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Key Issues Addressed

This study focuses on the global marketing automation solutions market. The study considers 2018 as the base year, with market growth, regional splits, and specific customer segment revenue growth forecasted till 2025. A marketing automation solution comprises platforms that automate marketing and sales activities to drive revenue growth and empowe...

An increasing number of E2W start-ups are in the market, especially those importing cheap components and selling low-quality vehicles. Most traditional internal combustion engine (ICE) two-wheeler (2W) original equipment manufacturers (OEMs) have yet to enter the E2W market. With E2W technology nascent and dominated by start-ups, it attracts entiti...

Global two-wheeler markets are transitioning from internal combustion engine (ICE) two-wheelers to electric two-wheelers. In that context, the design and development of software-defined platforms are crucial for OEMs. Furthermore, consumers are becoming deeply knowledgeable about vehicle specifications thanks to the influence of online social media...

Advanced market maturity is resulting in a slower installed base and revenue growth because of slower adoption among more conservative buyers and net new seats representing a smaller percentage of the base. However, strong recognition of UCaaS benefits including improved operational agility, business continuity, and enhanced remote/hybrid workforce...

The accelerated transition from pay TV to VOD services drove hundreds of media and entertainment (M&E) companies across the globe to launch their own streaming platforms. In the past five years, the proliferation of vendors has made the VOD ecosystem an increasingly crowded space.With more online streaming service options than ever, VOD operators n...

Examines the current marketing and distribution strategies within each market segment, with analysis of innovations, successes and failures, and a discussion of marketing and distribution challenges facing the industry.

The 18th Annual Customer Contact East: A Frost & Sullivan Executive MindXchange in sunny Fort Lauderdale was packed with innovative, collaborative, and analytical in sunny Fort Lauderdale was packed with innovative, collaborative, and analytical executives. Enthusiasm levels were high, and participants dove into each of the sessions with great ene...