Search results for: 'shift ad submarines'

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

2020 was a year of uncertainty for the US economy. It grappled with a contraction in its output as an economic fallout from the coronavirus pandemic. In addition, the new US administration has signaled tectonic shifts in economic policy, which will influence growth recovery. As the economy stages a strong recovery in 2021—buoyed by large-scale fede...

15 Sep 2022  |  North America  |  Market Research

Strategic Overview of Start-ups Disrupting the Global Autonomous Vehicle Market

Adoption of L2 and above ADAS and Autonomous Features Will Create New Growth Opportunities for Start-ups

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Companies have been developing advanced driver assistance systems (ADAS) and autonomous driving (AD) technologies continuously with the widespread adoption of Level 2 and above autonomies in markets like North America, Europe, China, and parts of Asia-Pacific. With the transition from ADAS to AD, technology companies, OEMs, and Tier suppliers must ...

With the expanding BRICS bloc (Brazil, Russia, India, China, and South Africa), there has been an increased drive to reduce Western dominance and build South-South collaboration. Members are involved in developing technologies and infrastructure to reduce dependence on traditional, Western-based technologies. This strategic shift spans sectors such...

Talent reskilling has emerged as a pivotal response to the evolving demands of industries and the workforce, especially given the sizable impact of geopolitical shocks, disruptive technologies, and automation in the manufacturing and services sectors. This report explores the technological, economic, and societal shifts set to shape the reskillin...

A fundamental shift in consumer behavior has urged retail businesses to establish an omnichannel presence and rethink strategies. Growing inclination toward retail digitization and ultrafast order delivery drives the hyperlocal business model. About 68% of online shoppers prefer buying from platforms that offer fast shipping. In such a highly compe...

This Frost & Sullivan analysis examines the realignment of global supply chains toward localization, regionalization, and diversification beyond China. Supply chain reorientation gained momentum after the pandemic and has continued to gather pace as companies seek to insulate themselves from increasing geopolitical and economic risks. Businesses ar...

Edge computing refers to moving data processing and computing as close to the data source/ point of origination as feasible, enabling near-real-time decisions and insights to drive better outcomes. The goal is to reduce latency while still ensuring high efficiency of networks, operations, service delivery, and user experience. Edge computing all...

This report explores the current state of the AR market, and the role that devices and applications have in jump starting the growth of this very promising new technology. It also explores the activities of major market participants such as Apple, Google, Microsoft, and Facebook, as they position themselves to capture significant portions of what t...