Search results for: 'smb ad cyber'

Autonomous driving and ADAS features are on the rise in the NA market. Market participants that offer vehicles with L1 and L2 capabilities dominate the current market. A few of these OEMs also have vehicles with L2+ capabilities. Vehicles with L2+ ADAS and L3 AD capabilities will dominate the future of the NA ADAS and AD markets. Because of the ple...

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

As the threat landscape continues to evolve, with cyber threats becoming more sophisticated and complex in nature, it is imperative that organizations shift to a proactive cybersecurity approach. Cyber Threat Intelligence (CTI) provides the necessary information to achieve that. CTI, which refers to the collection of insights about threats, is a...

As Internet access, eCommerce, and mobile usage continue to increase in adoption among enterprises; social, mobility, analytics, and cloud (SMAC) offer immense opportunities for cloud vendors. India’s small and medium-sized business (SMB) sector has also been a primary vertical of the cloud computing market.

29 Apr 2021  |  Global  |  Market Research

Digitalization and Real-time Visibility Transforming the Global Critical Infrastructure Cyber Security Market

Technology Strategies Driven by an Evolving Threat Landscape Create New Growth Opportunities

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Today’s evolving cyber security threat landscape has left no system or network impervious to changing risk profiles. While corporate and consumer businesses remain popular marks for cyber-attacks, critical infrastructure facilities have become increasingly popular threat targets; they are highly vulnerable to major operational disruptions and cyb...

The automotive industry is among the most affected by the COVID-19 pandemic and the ongoing semiconductor shortage. The resulting economic crisis impacted overall vehicle sales, leading to a delay in value chain components supply and technology introduction and a shift in consumer preferences. Original equipment manufacturers (OEMs) and value ch...

15 Sep 2022  |  North America  |  Market Research

Strategic Overview of Start-ups Disrupting the Global Autonomous Vehicle Market

Adoption of L2 and above ADAS and Autonomous Features Will Create New Growth Opportunities for Start-ups

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Companies have been developing advanced driver assistance systems (ADAS) and autonomous driving (AD) technologies continuously with the widespread adoption of Level 2 and above autonomies in markets like North America, Europe, China, and parts of Asia-Pacific. With the transition from ADAS to AD, technology companies, OEMs, and Tier suppliers must ...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

The government has been the key vertical in promoting cloud computing adoption in Malaysia. An important tenet of its strategy in developing the cloud eco-system has been to promote Malaysia as a key data center hub. With this assistance from the government, there has also been cohesive effort in incentivizing small and medium-sized businesses (SMB...