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01 Apr 2015  |  Global  |  Market Research

Global Marketing Automation Software Market

Marketing Automation Evolves into a True Cross-Channel Marketing Suite

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The global marketing automation market continues to show phenomenal growth. This study discusses two end-user segments: small and medium-sized businesses (SMB) and large enterprises. The regional forecast spans North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific. Market drivers and restraints are ranked and explained....

The large enterprise segment has adopted ERP solutions in the end of the 90s in Latin America. Nowadays, as most part of the large enterprises already have the solution implemented (or in the process to be implemented), this space is saturated and stable. However, the mid-market shows a good opportunity of growth. With a differentiated demand, com...

In the face of rising cyber security threats to enterprises, the market for managed security services (MSS) is attracting attention from technology providers. The Internet of Things, Big Data, and consumer protection acts are among the leading trends influencing the market. This research service provides an analysis of South Africa’s MSS market. It...

This edition of IT, Computing and Communications (ITCC) Technology Opportunity Engine (TOE) captures developments related to Augmented Reality, Artificial Intelligence, Generative AI, Edge AI. These technologies empower users to employ various input methods, enhancing accessibility and convenience. This adaptability enables clients to easily adjust...

This edition of the Industrial Bioprocessing TOE features information on innovations in waste-to-biofuels technology, genetic engineering, yeast-based biosynthesis, smart waste management techniques, cryo-milling technology, aeration and emission control technology, among others.The Industrial Bioprocessing TOE provides intelligence on technologies...

The market for endoscope reprocessing systems and workflow solutions in Australia was worth A$61.1 million in 2017. It is expected to grow at a robust CAGR of 10.1% to reach a market size of A$98.7 million in 2022. The market is segmented into two broad segments, which are then divided into several sub-segments as mentioned below – • Endoscope r...

In the wake of the COVID-19 pandemic, as the world transitioned to remote work and remote learning, digital transformation came to the forefront of urgent enterprise priorities. Most industries across regions underwent several years of digital transformation in just a few months. Cloud technologies have been a huge beneficiary of this shift. Howev...

Software-defined wide area network (SD-WAN) is a software approach to manage and control underlying enterprise network technologies that can include direct internet, wireless, broadband, Ethernet, and multiprotocol label switching; to realize the benefits of SD-WAN, a mix of underlay technologies is necessary. SD-WAN is now often sold as part o...