Search results for: 'dive platforms'

Customer experience (CX) platforms serve as the operational and intelligence layer through which organizations manage, orchestrate, and continuously optimize customer interactions across every channel and touchpoint. As contact centers evolve beyond traditional voice interactions to include digital self-service, AI-driven resolutions, and proactive...

In the last 5 years, the Chinese government has tightened vehicle data collection, data protection, data privacy, and cybersecurity through a series of laws and regulations. Frost & Sullivan recognizes that all electronic hailing (eHailing) platform providers in China must assess these regulations and update their business operations and strategies...

The future of customer experience (CX) platforms revolves around the simplification of customer journey and enhancement of customer interactions while aligning with customer expectations and cost control. Organizations in the Asia-Pacific region are entering a decisive stage in their CX journey. Customers now demand empathetic, personalized, and se...

Internet users are now watching more diversified video content generated by professional or general users in real time. With growing penetration rate of Internet and mobile devices, users and streamers find it easy to record, watch, and share video content and interact with each other online. The Live Video Streaming (LVS) platform provides a cha...

Increased competition between healthcare providers which has lead to increased development of competitive features, such as premium care facilities, aesthetic and wellness medicine facilities, improved patient customer service, and so on. This has also stimulated the increased application of technology in both medical devices and information and c...

The unified communications as a service (UCaaS) market in the Asia-Pacific (APAC) region is entering a pivotal phase as enterprises accelerate migration from legacy telephony to cloud calling. The region’s regulatory diversity, uneven digital maturity, and deeply entrenched telco ecosystems require UCaaS platform vendors to adopt multitrack strateg...

The Asia-Pacific (APAC) B2B digital payments market is experiencing rapid transformation, driven by surging digital adoption, advancements such as API standardization (e.g., ISO 20022 and Open API frameworks), and regulatory harmonization for payment interoperability (e.g., ASEAN payment connectivity and India’s Unified Payments Interface [UPI]). K...

Growing demand for healthcare services has created opportunities for growth and expansion in Asia-Pacific. In some countries, healthcare services companies are expanding out of their home ground, while others are strengthening and increasing their local capacity to serve the increasing demand in emerging markets. This profiling of the top 50 health...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...