Empowering the Future of VR/AR Content Consumption through 5G

Empowering the Future of VR/AR Content Consumption through 5G

Highlighting Industry Use Cases of Immersive Technology

RELEASE DATE
01-Sep-2020
REGION
Global
Research Code: K521-01-00-00-00
SKU: EM00338-GL-MT_24491

$4,950.00

Special Price $4,207.50 save 15 %

In stock
SKU
EM00338-GL-MT_24491

$4,950.00

$4,207.50 save 15 %

DownloadLink

Pay by invoice

ENQUIRE NOW

Description

This industry insight covers the opportunity for 5G in relation to the industry-wide adoption of virtual reality (VR) and augmented reality (AR) technology in select use cases. The insight seeks to answer the following questions: What is the status of global 5G deployments? How will 5G help VR/AR technology applications? What are the challenges and barriers to VR/AR adoption? Which industry segments are currently using VR/AR applications and how could they be poised to use AR/VR solutions in the future? Which companies are currently using VR/AR applications? What are the benefits of these use cases? What growth opportunities are in the VR/AR market, and which industries can capitalize on these growth opportunities? The vertical industries investigated in this report are education and training, public sector, automotive, manufacturing/engineering and robotics, healthcare, retail and hospitality, and gaming and entertainment. This insight showcases Frost & Sullivan’s research of specific use cases driving the use of VR/AR technology in these above-mentioned industry verticals. It also looks into the differences between VR and AR and the proposed timeline for the technologies as predicted today. Challenges and barriers to industry-wide VR/AR adoption includes the price of the technology and supporting devices, connection and latency problems that cause a poor user experience, and the display resolution of an experience that can lead to a lack of realism that a user wants from a VR/AR experience. Based on industry research, the widespread use of 5G connectivity shows promise in VR/AR applications and many in the industry feel that the use of VR/AR will be accelerated with the growth in global 5G deployments. Countries at the forefront of 5G deployments are the United States, South Korea, and China with other more developed countries catching up with either mobile or fixed wireless access to 5G. Telecommunications companies ahead of the curve include AT&T, China Telecom, SK Telecom, Verizon Wireless, Sprint, T-Mobile, Telstra, and Vodafone. Companies/institutions featured in this VR/AR insight using the technology are Acumen, BMW, Bohemia Interactive Simulations, DesignWorks, Dreamscape Immersive, Esri, Facebook, Floreo, Google, HTC, Hololens, Hyundai Motor Group, IKIN, Mbyronic, Microsoft, Modiface, Oculus, RelayCars®, Samsung, Sephora, Sheffield Hallam University, Somatic, Surgical Theater, SweetRush, TechViz, U.S. Army, U.S. Navy, UPS, Walmart, Within, and Z?hlke.

Table of Contents

Why is it Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on the VR/AR Industry

Growth Opportunities Fuel the Growth Pipeline Engine™

The Immersive Technology Spectrum

AR vs. VR: Characteristics and Challenges

Adoption Timeline of AR, VR and Mixed Reality, Global, 2020

Challenges and Barriers to VR/AR Adoption

Solving QoE and QoS with 5G

Bandwidth Requirements for AR/VR, Global, 2020

Application Area—Education and Training: Segment Overview

VR/AR Use Cases

VR/AR Use Cases (continued)

Application Area—Public Sector: Segment Overview

VR/AR Use Cases

VR/AR Use Cases (continued)

VR/AR Use Cases (continued)

Application Area—Automotive: Segment Overview

Emerging Application Areas in the Automotive Industry

VR/AR Use Cases

VR/AR Use Cases (continued)

Application Area—Manufacturing, Robotics, and Engineering Supply Chain: Market Overview

VR/AR Use Cases

VR/AR Use Cases (continued)

VR/AR Use Cases (continued)

Application Area—Healthcare: Market Overview

VR/AR Use Cases

VR/AR Use Cases (continued)

VR/AR Use Cases (ontinued)

Application Area—Retail and Hospitality: Market Overview

VR/AR Use Cases

VR/AR Use Cases (continued)

Application Area—Gaming and Entertainment: Market Overview

VR/AR Use Cases

The Global Rollout of 5G

Timeline of Commercial Launch of 5G Services, Global, 2017–2020

Growth Opportunity 1: VR/AR for Healthcare, 2020

Growth Opportunity 1: VR/AR for Healthcare during the Global Pandemic, 2020

Growth Opportunity 2: VR/AR for Manufacturing, Engineering, and Robotics, 2020

Growth Opportunity 2: VR/AR for Manufacturing, Engineering, and Robotics, 2020

Legal Disclaimer

Related Research
This industry insight covers the opportunity for 5G in relation to the industry-wide adoption of virtual reality (VR) and augmented reality (AR) technology in select use cases. The insight seeks to answer the following questions: What is the status of global 5G deployments? How will 5G help VR/AR technology applications? What are the challenges and barriers to VR/AR adoption? Which industry segments are currently using VR/AR applications and how could they be poised to use AR/VR solutions in the future? Which companies are currently using VR/AR applications? What are the benefits of these use cases? What growth opportunities are in the VR/AR market, and which industries can capitalize on these growth opportunities? The vertical industries investigated in this report are education and training, public sector, automotive, manufacturing/engineering and robotics, healthcare, retail and hospitality, and gaming and entertainment. This insight showcases Frost & Sullivan’s research of specific use cases driving the use of VR/AR technology in these above-mentioned industry verticals. It also looks into the differences between VR and AR and the proposed timeline for the technologies as predicted today. Challenges and barriers to industry-wide VR/AR adoption includes the price of the technology and supporting devices, connection and latency problems that cause a poor user experience, and the display resolution of an experience that can lead to a lack of realism that a user wants from a VR/AR experience. Based on industry research, the widespread use of 5G connectivity shows promise in VR/AR applications and many in the industry feel that the use of VR/AR will be accelerated with the growth in global 5G deployments. Countries at the forefront of 5G deployments are the United States, South Korea, and China with other more developed countries catching up with either mobile or fixed wireless access to 5G. Telecommunications companies ahead of the curve include AT&T, China Telecom, SK Telecom, Verizon Wireless, Sprint, T-Mobile, Telstra, and Vodafone. Companies/institutions featured in this VR/AR insight using the technology are Acumen, BMW, Bohemia Interactive Simulations, DesignWorks, Dreamscape Immersive, Esri, Facebook, Floreo, Google, HTC, Hololens, Hyundai Motor Group, IKIN, Mbyronic, Microsoft, Modiface, Oculus, RelayCars®, Samsung, Sephora, Sheffield Hallam University, Somatic, Surgical Theater, SweetRush, TechViz, U.S. Army, U.S. Navy, UPS, Walmart, Within, and Zhlke.
More Information
No Index No
Podcast No
Author Melody Siefken
Industries Entertainment and Media
WIP Number K521-01-00-00-00
Is Prebook No
GPS Codes 9523-D1,9705-C1,9A3D-D1