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A Wave of Consolidation is Seen Across UC Vendors and Services Providers, Thereby Making the Market a Playground Only for the Best
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With ongoing advancements in technologies, the world is growing to become a connected place and communication is increasingly becoming “the most” important ingredient for building a connected world. Organizations worldwide are embracing better communication technologies so as to improve their employee productivity and also enable their workforce to stay connected to each other, no matter where they are located. The introduction of newer technology concepts like artificial intelligence (AI) and advanced analytics is enabling companies to enhance their communication tools, thereby leading to better organization-wide transparency and efficiency.Companies today are adopting a unified communication approach where they are implementing tools and technologies so as to simplify communication and collaboration processes within the organization. In India too, businesses, especially large enterprises, are shifting from standalone communication products or solutions to comprehensive unified communication and collaboration solutions. To cater to these changing preferences, the traditional communication solution providers are re-building and repositioning themselves as UC platform providers by re-architecting their products and solutions and also by building stronger technology partnerships.While the demand for traditional corporate communication tools like email and IP telephony continues to exist in India, business users are now seeking advanced communication and collaboration tools like enterprise team messaging, chatbots, cloud telephony, and similar others. The requirements in the contact center market in India is fast transforming, with businesses looking for advanced customer analytics, AI-integrated contact center solutions and enhanced workforce management (WFM) solutions for improved agent productivity. With growing penetration of cloud-based solutions, the demand for cloud-based unified communication services is on the rise. These solutions are expected to have a larger adoption among small and medium business segments.This report titled “Indian Unified Communications (UC) Applications and Services Market, Forecast to 2022” analyzes the state of unified communication in the country in 2017. With an aim to provide the readers of the report a comprehensive understanding of the market (current and future), a well-tested step-by-step research methodology has been followed, which is an ideal mix of primary and secondary research.The market research report starts with defining the Unified Communication and Collaboration (UCC) market, the mega trends affecting the growth of UCC in India, industry verticals impacting the UCC adoption, and an overview on the horizontals adopting UCC. It measures drivers and restraints to the market are identified and their impacts on growth. It further estimates the market sizing and provides forecasts for the overall market and sub-segments of UC Applications and Services (Contact Center/Email/Conferencing, Integrated UC/Telephony), along with market engineering measurements. Finally, it identifies growth opportunities that Frost & Sullivan believes will create differentiators for Unified Communication and Collaboration vendors.
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