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$7.4 Billion Market Expected as Digital Transformation Evolves
25-Jan-2017
North America
Market Research
K0D7-01-00-00-00
IT03380-NA-MR_20254
The Big Data and Analytics (BDA) market is gaining space in Latin America region, AND companies are becoming more familiar with the concepts and the benefits of implementing BDA solutions. Big Data and Analytics has emerged as technology that is being discussed outside the Information Technology departments, and companies across several industry verticals have realized that they need to harness the power of data coming from a variety of sources in order to survive. There are countless discussions around the "3 Vs" of Big Data and Analytics—volume, velocity, and most importantly, value. The value extracted from raw data becomes knowledge in order to improve the decision-making process. To stay ahead of competition, Big Data and Analytics providers need to clarify the benefits in advance, focus on an advisory approach, and demonstrate proven successful cases.
This research examines the markets in six Latin American countries—Argentina, Brazil, Chile, Colombia, Mexico, and Peru—and considers the following the segments of Big Data and Analytics: Big Data and Analytics core products and services, business process and strategic analytics, customer experience, marketing and sales analytics, social and site analytics, and mobile, retail, and location analytics. It is important to emphasize that this research service considers providers of hardware, software, and services. The study period is from 2016 to 2022 with a base year of 2016.
The research service examines the current competitive environment and looks at the growth opportunities and emerging trends that will affect companies over the forecast period.
Key Questions this Research Service will Answer:
• What is the current status of Big Data in Argentina, Brazil, Chile, Colombia, Mexico, and Peru?
• What is the current growth rate and market concentration?
• Which are the main relevant product segments within Big Data and Analytics?
• Which verticals are more prone to invest in BDA solutions?
• Which needs are driving the investments in BDA solutions?
• What should be expected from the BDA market in the upcoming years?
Executive Summary
Market Engineering Measurements
CEO’s Perspective
Research Scope and Objectives
Foreign Exchange Rates
Research Methodology
Market Definitions—Big Data & Analytics
Market Definitions—BDA Segments
Big Data and Analytics—Key Characteristics
Big Data and Analytics—Key Sources
Big Data and Analytics—Knowledge Hierarchy
General Applications and Benefits of BDA
BDA Ecosystem
Key Questions this Study will Answer
Market Drivers
Drivers Explained
Drivers Explained (continued)
Drivers Explained (continued)
Market Restraints
Restraints Explained
Restraints Explained (continued)
Restraints Explained (continued)
Forecast Assumptions
Forecast Assumptions (continued)
Revenue Forecast
Revenue Forecast Discussion
Percent Revenue Forecast by Country
Revenue Forecast Discussion by Country
Revenue Forecast Discussion by Country (continued)
Percent Revenue Forecast by Vertical
Percent Revenue Forecast Discussion by Vertical
Percent Revenue Forecast Discussion by Vertical (continued)
Percent Revenue Forecast Discussion by Vertical (continued)
Percent Revenue Forecast Discussion by Vertical (continued)
Market Share
Competitive Environment
Top Competitors Analyzed—Leader
Top Competitors Analyzed—Contenders
Growth Opportunity—Hadoop Friendly Solutions
Growth Opportunity—Advisory and Educational Approach
Growth Opportunity—Industry-oriented Approach
Growth Opportunity—Real-time Analytics Solutions
Growth Opportunity—Data Rationalization Strategies
Growth Opportunity—Non-technical Solutions
Strategic Imperatives for Success and Growth
Revenue Forecast—BDA Core Products and Services
Revenue Forecast—Business Process and Strategic Analytics
Revenue Forecast—Customer Experience, Marketing, and Sales Analytics
Revenue Forecast—Social and Site Analytics
Revenue Forecast—Mobile, Retail, and Location Analytics
Revenue Forecast Discussion by Segment
Revenue Forecast Discussion by Segment (continued)
Revenue Forecast—Argentina
Revenue Forecast—Brazil
Revenue Forecast—Chile
Revenue Forecast—Colombia
Revenue Forecast—Mexico
Revenue Forecast—Peru
The Last Word—Key Takeaways
Legal Disclaimer
Market Engineering Methodology
Market Engineering Measurements
List of Companies Included in “Others”
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| Deliverable Type | Market Research |
|---|---|
| No Index | No |
| Podcast | No |
| Author | Leandro Scalize |
| WIP Number | K0D7-01-00-00-00 |
| Is Prebook | No |
Latin America Big Data and Analytics Market, Forecast to 2022
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