Strategic Analysis of the Malaysian Fixed Broadband Market

Strategic Analysis of the Malaysian Fixed Broadband Market

RELEASE DATE
02-Sep-2016
REGION
Asia Pacific
Research Code: 9AC2-00-1B-00-00
SKU: TE03647-AP-MR_18894

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Description

FBB penetration in Malaysia is very low when compared to developed nations. Unlike global participants, Malaysian broadband providers offer relatively lower speeds but at higher prices. This trend is now changing. This insight offers an overview of the Malaysian FBB market, analyzing the local competitive landscape and various market scenarios. It discusses the future status of broadband service offerings and the key trends that affect the fixed broadband market. It provides three case studies and a list of best practices and key recommendations that will help service providers to increase their competitive edge and customer retention rate.

Key Findings
• Fixed broadband (FBB) market penetration in Malaysia is very low, when compared to developed nations; mobile broadband (MBB) is much lower than developing countries’ average.
• Most of the Malaysian broadband plans offer very low data bandwidth; however, prices are expensive when compared to service providers in mature markets.
• The situation is improving; by 2018, devices and connection per capita will increase by 60% and Internet speed will almost triple.
• Fixed and mobile broadband have partially overlapping but mainly complementary value propositions.
• The spreading of OTT applications is one of the key trends affecting the FBB market.
• Telstra, PLDT, and Verizon FiOS are taking the lead in redefining customer experience by offering integrated services and higher bandwidth plans.

Table of Contents

Key Findings

Key Challenges Faced by Broadband Service Providers

Fixed Broadband Penetration—Global vs. Malaysia

Fixed Broadband Subscription Speed Trends in EU

Malaysia’s Broadband Ranking

Competitive Landscape

Malaysia Fixed Broadband—Market Scenario

Malaysia Fixed Broadband—Market Scenario (continued)

FBB Service Offering—Malaysia vs. Developed Nations

Visible Improvement in the Malaysian Broadband Scenario

Is Malaysia Prepared for the Future?

Broadband—What does the Future Hold?

Broadband—What does the Future Hold? (continued)

Fixed-Mobile Convergence—A Rationale

Developed Nations Leverage their FBB Infrastructure

Key Trends Impacting Fixed Broadband—OTT Applications

Case Study 1—Telstra, Australia

Case Study 2—PLDT, The Philippines

Case Study 3—Verizon FiOS, NA

Best Practices

Best Practices (continued)

Key Recommendations for Service Providers

Legal Disclaimer

The Frost & Sullivan Story

Value Proposition—Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Related Research
FBB penetration in Malaysia is very low when compared to developed nations. Unlike global participants, Malaysian broadband providers offer relatively lower speeds but at higher prices. This trend is now changing. This insight offers an overview of the Malaysian FBB market, analyzing the local competitive landscape and various market scenarios. It discusses the future status of broadband service offerings and the key trends that affect the fixed broadband market. It provides three case studies and a list of best practices and key recommendations that will help service providers to increase their competitive edge and customer retention rate. Key Findings • Fixed broadband (FBB) market penetration in Malaysia is very low, when compared to developed nations; mobile broadband (MBB) is much lower than developing countries’ average. • Most of the Malaysian broadband plans offer very low data bandwidth; however, prices are expensive when compared to service providers in mature markets. • The situation is improving; by 2018, devices and connection per capita will increase by 60% and Internet speed will almost triple. • Fixed and mobile broadband have partially overlapping but mainly complementary value propositions. • The spreading of OTT applications is one of the key trends affecting the FBB market. • Telstra, PLDT, and Verizon FiOS are taking the lead in redefining customer experience by offering integrated services and higher bandwidth plans.
More Information
No Index No
Podcast No
Author Ajay Sunder
Industries Telecom
WIP Number 9AC2-00-1B-00-00
Keyword 1 Malaysian Fixed Broadband
Keyword 2 Fixed Broadband in Malaysia
Keyword 3 Analysis of Fixed Broadband
Is Prebook No