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The Global Consumer Face Mask Market to Decline Substantially Once Countries Remove Public Mask-Wearing Mandates
Growth Opportunities Emerging as Manufacturers Shift Focus to Sustainable and Eco-friendly Products
The global consumer face mask market generated revenues of $5.60 billion in 2020. Countries mandating the use of face masks in public places and increased consumer awareness regarding the need for safety measures against the COVID-19 virus drove demand.
Asia-Pacific (APAC) leads both the unit shipment and revenue share of the consumer face mask market. Regional market growth is due to strict adherence to mandates requiring citizens to wear face masks in public places. Researchers at UCLA’s Fielding School of Public Health found the transmission of the COVID-19 virus in 2020 was 7.5% higher in countries that did not have a face mask mandate.
Disposable face masks accounted for 93.4% of unit shipments in 2020. In terms of revenue share, the market demonstrated a 50.3% and 49.7% split between non-disposable and disposable face masks, respectively. The high adoption of disposable face masks in 2020 is attributed to cost-effective pricing as compared to non-disposable face masks.
As the threat of COVID-19 abates and countries start lifting public face mask-wearing mandates, the consumer face mask market is likely to decline significantly (i.e., a negative 39.8% compound annual growth rate by 2025). Hence, manufacturers must rely on the healthcare and industrial face mask market to ensure a sustainable future. A focus on eco-friendly raw materials should increase during the 2021 to 2025 period. Manufacturers should also consider investing in anti-microbial and nanotechnologies as positioning face masks for the anti-pollution and anti-flu segments will likely spur product adoption in the future.
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The Strategic Imperative 8™
The Impact of the Top Three Strategic Imperatives on the Global Consumer Face Mask Market
Growth Opportunities Fuel the Growth Pipeline Engine™
Key Findings
The Global Consumer Face Mask Market Scope of Analysis
Global Consumer Face Mask Market Segmentation
Key Growth Metrics for the Global Consumer Face Mask Market
Distribution Channels for the Global Consumer Face Mask Market
Growth Drivers for the Global Consumer Face Mask Market
Growth Restraints for the Global Consumer Face Mask Market
Forecast Assumptions—Global Consumer Face Mask Market
Key Competitors for the Global Consumer Face Mask Market
Global Consumer Face Mask Market Trends
The Need for Consumer Face Masks
Mandates for the Use of Consumer Face Masks
Mandates for the Use of Consumer Face Masks (continued)
Standards and Regulations for the Consumer Face Mask Market
Disposable and Non-disposable Consumer Face Mask Features
Consumer Face Mask Manufacturing Processes
Innovations in Consumer Face Masks
Consumer Face Mask Recycling and Ecological Challenges
Recommendations to Manufacturers
Revenue and Unit Shipment Forecast—Global Consumer Face Mask Market
Pricing Forecast Analysis—Global Consumer Face Mask Market
Revenue, Unit Shipment, and Pricing Forecast Analysis, Global Consumer Face Mask Market
Revenue Forecast by Product—Global Consumer Face Mask Market
Percent Revenue Forecast by Product—Global Consumer Face Mask Market
Percent Unit Shipment Forecast by Product—Global Consumer Face Mask Market
Revenue Forecast Analysis by Product—Global Consumer Face Mask Market
Revenue Forecast by Region—Global Consumer Face Mask Market
Revenue Forecast Analysis by Region—Global Consumer Face Mask Market
Competitive Environment—Global Consumer Face Mask Market
Competitive Analysis—Global Consumer Face Mask Market
Key Growth Metrics for the Global Disposable Consumer Face Mask Market
Revenue and Unit Shipment Forecast—Global Disposable Consumer Face Mask Market
Pricing Forecast Analysis—Global Disposable Consumer Face Mask Market
Revenue Forecast by Region—Global Disposable Consumer Face Mask Market
Revenue, Unit Shipment, and Pricing Forecast Analysis, Global Disposable Consumer Face Mask Market
Competitive Environment—Global Disposable Consumer Face Mask Market
Competitive Analysis—Global Disposable Consumer Face Mask Market
Key Growth Metrics for Global Non-disposable Consumer Face Mask Market
Revenue and Unit Shipment Forecast—Global Non-disposable Consumer Face Mask Market
Pricing Forecast Analysis—Global Non-disposable Consumer Face Mask Market
Revenue Forecast by Region—Global Non-disposable Consumer Face Mask Market
Revenue, Unit Shipment, and Pricing Forecast Analysis, Global Non-disposable Consumer Face Mask Market
Competitive Environment—Global Non-disposable Consumer Face Mask Market
Competitive Analysis—Global Non-disposable Consumer Face Mask Market
Innovations—Global Non-disposable Consumer Face Mask Market
Innovations—Global Non-disposable Consumer Face Mask Market (continued)
Growth Opportunity 1: Competitive Landscape Anticipated to Force Manufacturers to Consider Material Substitutes and Alternatives
Growth Opportunity 1: Competitive Landscape Anticipated to Force Manufacturers to Consider Material Substitutes and Alternatives (continued)
Growth Opportunity 2: eCommerce/Online Portals to Act as a Saving Grace for Consumer Face Mask Manufacturers in the Future
Growth Opportunity 2: eCommerce/Online Portals to Act as a Saving Grace for Consumer Face Mask Manufacturers in the Future (continued)
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