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5G will enable a new era of mobile Internet of Everything (IoE), with its lower latency and faster speeds. As a result, it will bring new participants from various industries, including transportation, manufacturing, healthcare, and entertainment. This will facilitate the evolution of business models and is expected to create economic value. 5G te...

Revenue growth in Asia-Pacific will experience a CAGR of 2.0% during the period from 2018 to 2023, which indicates a slow rate of growth. As markets are saturating and competition is increasing, Mobile Network Operators’ (MNOs’) revenues and/or profit, especially from traditional core services, is declining. MNOs are under pressure to seek out new ...

19 Apr 2019  |  Asia Pacific  |  Market Research

Asia-Pacific Network-based Advanced Malware Analysis (NAMA) Solutions Market, Forecast to 2022

The Demand for Cloud-based Sandboxing Drives Overall Market Growth.

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Key Issues Addressed

The Network-based advanced malware analysis (NAMA) or sandboxing solution market maintained its strong growth momentum in 2017 due to the increasing needs for advanced malware detection and analysis in the wake of the rise of targeted attacks in the Asia-Pacific region. NAMA is an integral part of businesses’ holistic security strategies, which d...

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...

Though in early stages, 5G will be adopted considerably faster than 4G based on the current rate experienced in China and South Korea. However, even with faster adoption rates of 5G, 4G will remain the more prevalent cellular technology through 2025. The APAC revenue from 5G is expected to grow from $2.13 billion in 2020 to $13.90 billion in 2025 w...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

18 Jan 2021  |  Asia Pacific  |  Market Research

Telecoms Industry Insights—Top 10 Carrier Profiles in Asia-Pacific

Ample Opportunities for Telcos in the Consumer and Enterprise Segments to Grow Revenue

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Asia-Pacific (APAC) market trends show significant changes impacting telecommunications service providers. The COVID-19 pandemic is adding pressure on telcos revenues and profit margins, particularly in the consumer segment. In response, they are launching innovative service offerings, including digital solutions for consumers and ICT solutions for...

Awareness of NAMA solutions has increased significantly in South Korea due to the rise of highly sophisticated and combined attacks that employ several hacking techniques. BFSI and government were the key verticals under attack; hence, NAMA adoption was mainly seen in these two verticals. In addition, SMBs have also witnessed some attacks, due to w...

This study provides insights about the telecom market infrastructure in the South Asian and middle countries of India, Bangladesh, Sri Lanka, United Arab Emirates, Saudi Arabia, and Egypt. It speaks about both the mobile and broadband markets in all the regions with specific focus on the trends in the market, the competitive landscape, green techno...