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- Best Practice Guidebook: Appleton’s Mature Product Reinvigoration Process, 2009
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02 Dec 2019  |  North America  |  Market Research
The Challenges and Best Practices for Inserting Ads into OTT Downloadable Videos
AVOD Providers are Unsure About Integrating into an Ad-supported Business Model
The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...
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02 Dec 2019  |  North America  |  Market Research
CDN Switching Blind Spots Can Result in Rebuffering
When CDNs Experience Outages, Their Users Will Encounter Rebuffering
Reducing video rebuffering can be difficult. Going multi-CDN can provide several benefits for customers, such as better geographic coverage and, possibly, better economics. Adding live switching logic between the CDNs goes a step further and enables load balancing and redundancy in case of problems. Different layers of redundancy and different leve...
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27 Jan 2015  |  Global  |  Market Research
Global Enterprise Content Management Market
Mobile and cloud platforms are driving widespread adoption.
Thanks to the growth of structured and unstructured content within enterprises across all verticals and geographies and the increasing emphasis on workflow collaboration and information sharing, the enterprise content management market continues to evolve and grow. Vendors offering a slew of best-of-breed point solutions as well end-to-end platform...
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02 May 2024  |  Global  |  Market Research
Evolution of the CDN Industry
Competition Intensifying to Enable Future Workflows
This compact yet impactful study considers the evolution of the CDN industry as it comes to encompass a wider range of integrated services, leveraging the distributed network as an edge platform. Traditional CDNs are shifting their operating models and meeting the competition from upstarts with different value propositions and business models to si...
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25 Mar 2022  |  North America  |  Market Research
Customer Perspectives on QoE (Quality of Experience) for Streaming Video
QoE Has Become a Key Competitive Differentiator for Streaming Companies
The primary goals of this research are to highlight how important video quality is to broadcasters, publishers, and OTT platforms with regards to their monetization strategy. It also showcases how QoE (quality of experience) can have a positive or negative impact to their business and how easily it can be measured. With video delivery having imp...
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13 Nov 2024  |  Global  |  Frost Radar
Frost Radar™: Supply-Side Platforms, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ for the supply-side platform (SSP) market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These programmatic platforms are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, m...
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20 Dec 2024  |  Global  |  Frost Radar
Frost Radar™: Digital Media Content Security and Anti-piracy Services, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ for the digital media content security and anti-piracy services industry analyzes providers offering a range of technologies, services, and strategies aimed at protecting digital content from unauthorized access, use, distribution, and modification. The competitive landscape of the digital content protection and anti-piracy market...
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30 Jan 2018  |  North America  |  Market Research
Global Blu-ray Media and Players Market, Forecast to 2023
Alternate Streaming Media Devices and OTT Services will Challenge Blu-ray Technology; 4K/HDR are Growth Drivers
While physical discs remain a key revenue generator in the home entertainment business, the growing revenue from digital services and the rise of download and over-the-top (OTT) streaming services such as iTunes and Netflix have negatively impacted physical disc sales in the last 4-5 years. Therefore, an overall gradual decline in disc sales throug...
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07 Dec 2023  |  Global  |  Frost Radar
Frost Radar™: Demand-Side Platforms, 2023
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar on the global demand-side platforms (DSPs) market assesses providers of software solutions that improve advertisers and agencies ability to plan, buy, measure, execute, and optimize their global advertising initiatives. DSPs are an essential component of the digital advertising supply chain. These platforms act as advertising dema...
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08 Jan 2024  |  North America  |  Market Research
Top 10 Growth Opportunities in Digital Content Services, 2024
The Rise of Internet Connectivity, the Natural Need for Individuals to Connect with Others, and Technology Improvements Continue to Boost Digital Content Services
The increase in global internet users, internet traffic, active social media users, and unique mobile phone users is driving digital content growth. In 2023, the industry grew in new global internet users, new active social media users, and unique mobile phone users. By the end of 2023, around two-thirds of the world s population is estimated to be...
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