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- Flexible And Wearable Antennas: Recent Advancements, Fabrication Techniques And Applications
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02 Dec 2019  |  North America  |  Market Research
The Challenges and Best Practices for Inserting Ads into OTT Downloadable Videos
AVOD Providers are Unsure About Integrating into an Ad-supported Business Model
The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...
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31 Dec 2018  |  North America  |  Market Research
Global Online Video Advertising Market, Forecast to 2023
Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future
Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...
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10 Aug 2016  |  North America  |  Market Research
Global Digital Broadcast and Cinematography Cameras Market
Demand Saturation Slows Total Market; Lower-Priced, Flexible Products will Drive Purchases
This research service examines the global digital broadcast and cinematography cameras market. Detailed market trend analyses, including market drivers, market restraints, technology trends, and segment analysis, are provided. Revenue forecasts are projected through 2020. The global market has been segmented into North America and Latin America; As...
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02 May 2024  |  Global  |  Market Research
Evolution of the CDN Industry
Competition Intensifying to Enable Future Workflows
This compact yet impactful study considers the evolution of the CDN industry as it comes to encompass a wider range of integrated services, leveraging the distributed network as an edge platform. Traditional CDNs are shifting their operating models and meeting the competition from upstarts with different value propositions and business models to si...
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07 Dec 2023  |  Global  |  Frost Radar
Frost Radar™: Demand-Side Platforms, 2023
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar on the global demand-side platforms (DSPs) market assesses providers of software solutions that improve advertisers and agencies ability to plan, buy, measure, execute, and optimize their global advertising initiatives. DSPs are an essential component of the digital advertising supply chain. These platforms act as advertising dema...
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31 Oct 2008  |  Global  |  Market Research
World Marketing Process Optimization Solutions Markets
The World Marketing Process Optimization Solutions (MPOS) market is a rapidly expanding space. MPOS is a value chain of product suites that offer organizations the ability to execute marketing functions including planning, print and digital media creation, resource budgeting, archiving marketing content and digital media, distribution, workflow man...
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13 Nov 2024  |  Global  |  Frost Radar
Frost Radar™: Supply-Side Platforms, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar™ for the supply-side platform (SSP) market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These programmatic platforms are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, m...
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15 Jun 2012  |  Global  |  Market Research
Global Marketing Process Optimization Solutions Market
Continued Success for the Global Marketing Process Optimization Solutions Market
This research covers the global marketing process optimization solutions market. Frost & Sullivan defines the MPOS market as a value chain of product suites that offer marketing departments the ability to execute marketing functions including: planning, creation of print and digital marketing collateral, campaign and workflow management, benchmarki...
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12 Jun 2023  |  Global  |  Market Research
Online Video Platform Growth Opportunities
Converging Services and the Expanding Content Universe Propel New Uses and Drive Efficiency
This Frost & Sullivan study surveys the online video platform (OVP) market, which has become an increasingly critical enabler of all digital content. The study considers OVP providers that support enterprises, brands, and organizations to inject video into their websites, apps, and other online properties and leverage audience data for additional b...
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02 Dec 2019  |  North America  |  Market Research
CDN Switching Blind Spots Can Result in Rebuffering
When CDNs Experience Outages, Their Users Will Encounter Rebuffering
Reducing video rebuffering can be difficult. Going multi-CDN can provide several benefits for customers, such as better geographic coverage and, possibly, better economics. Adding live switching logic between the CDNs goes a step further and enables load balancing and redundancy in case of problems. Different layers of redundancy and different leve...
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Special Price $1,125.00 save 25 %