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This Frost & Sullivan 2026 Voice of the Customer survey analyzes enterprise network priorities and the growing role of NaaS across a global sample of 1,200+ IT decision-makers. The research shows that enterprise networks are expanding and becoming more distributed, increasing demand for reliability, uptime, and observability as core provider differ...

28 Aug 2025  |  Global  |  Customer Research

Voice of Customer: SD-WAN and SASE, Global, 2025

IT Decision-Makers’ Insights and Preferences

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This global survey, conducted annually by Frost & Sullivan’s ICT practice, captures customer insights and preferences regarding network technologies and related services. The 2025 edition spans 19 countries across North America, Latin America, Europe, and Asia, with 16% of respondents from the United States. To ensure data relevance, participants c...

Frost & Sullivan expects 2.1% year-over-year market growth for global network services in 2024. Certain services, such as software-defined wide area network/ secure access service edge (SD-WAN/SASE) and managed security, continue to experience double-digit revenue growth and will offset the declines in traditional transport services. The traditiona...

In May and June 2023, Frost & Sullivan conducted a global survey of network decision makers to understand businesses perceptions and purchase decisions regarding SD-WAN and SASE. This report examines responses from APAC businesses of various sizes in verticals including financial services, healthcare, retail, education, government, technology, and...

The advancement of direct and indirect competition in the telecommunications market has impacted revenue growth rates and the profitability margin of traditional operators worldwide. Telcos must therefore reinvent their business models in order to meet the demands of different end users and diversify their revenue streams by verticals. This resear...

European Managed SD-WAN services market revenue is expected to exceed $1.31 billion in 2024, with a year-over-year (YoY) growth of 31.3%. The market is forecast to increase at a compound annual growth rate (CAGR) of 20.6% from 2023 to 2028. By 2028, revenue is estimated to reach $2.55 billion, driven mainly by accelerated digital transformation, mo...

The network services industry is experiencing significant shifts driven by advancements in Software Defined Networking (SDN), Secure Access Secure Edge (SASE), and managed security services, which are expected to sustain double-digit revenue growth and counterbalance declines in traditional transport services. Artificial Intelligence (AI) is playin...

Frost & Sullivan's 2026 IT decision-maker (ITDM) survey was conducted to gain insights into the following end-user organizations' priorities: - Current use of communications platform as a service (CPaaS) and open communications application programming interfaces (APIs), and adoption plans through 2029 - The use cases and expected outcomes that dr...

The primary objective of this Voice of the Customer survey was to gather insights from network and IT decision-makers and understand their preferences regarding network and related services. Conducted annually by Frost & Sullivan across the ICT practice, the survey focuses on network technologies. It takes a comprehensive, global approach, with par...