Search results for: 'data ad decis'

Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of different technologies, such as immersive services, the metaverse, the Internet of Things, artificial intelligence, and the cloud. This report leverages the information collected on Frost & Sullivan s 2023 IT Decision Makers Survey to analyze t...

30 Dec 2015  |  Global  |  Market Research

Global Big Data Analytics Market

The High Demand for Self-service, Automated Analytics and the Rapid Adoption of Predictive Tools Boost Growth

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The global Big Data analytics market demonstrated phenomenal growth in 2015. This study discusses 2 end-user segments: data discovery and visualization (DDV) and advanced analytics (AA). The regional forecast spans North America, Latin America, Europe, the Middle East, and Africa, and Asia-Pacific. Market drivers and restraints are ranked in order ...

Frost & Sullivan classifies all analytics solutions into 2 broad segments, namely data discovery and visualization (DDV) and advanced analytics (AA). The study discusses the segment architectures, end users, and major components. The regional forecast spans North America and Latin America; Europe, the Middle East, and Africa; and Asia-Pacific marke...

The Frost Radar on the global demand-side platforms (DSPs) market assesses providers of software solutions that improve advertisers and agencies ability to plan, buy, measure, execute, and optimize their global advertising initiatives. DSPs are an essential component of the digital advertising supply chain. These platforms act as advertising dema...

This research service covers the state of the global embedded computing ecosystem market, examining the drivers and restraints for growth, technology, and market trends. The study includes a discussion on the following topics: Internet of things, M2M communication, and microprocessor hardware/software. Market growth is forecasted for the following ...

The Frost Radar™ for the supply-side platform (SSP) market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These programmatic platforms are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, m...

The Rise of AI and Evolving Tech: While Generative AI and continuous tech advancements pose challenges, they also unlock opportunities. Businesses must embrace AI yet ensure human oversight. They should remain adaptable to integrate new technologies into their services and stay ahead of the curve. Monetization and Skills Transformation: New mone...

A Marketing Automation Solution (MAS) is a tool that automates marketing and sales activities to drive revenue growth and empowers organizations to make data-driven decisions. It includes Content Marketing Enablement, Lead Management, Sales Enablement, and Marketing Analytics and Measurement. The MAS market in India is at a nascent stage; awareness...

13 Jul 2016  |  North America  |  Market Research

Analysis of the Global Media Content Delivery Network (CDN) Market

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This study provides revenue forecasts, segmentation by region, and market share analysis for the global media content delivery network (CDN) market. Analysis includes revenues from media (video and software downloads) delivery only and does not include revenues from value-added services such as security and dynamic site acceleration. The regional f...