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Marketing is changing rapidly. Customers are no longer driven by advertisements; instead, their purchase decisions are influenced by their favorite content creators. Moreover, owing to the growing time spent online and the increasing amount of content, the creator economy is changing the way marketing is done. In this study, Frost & Sullivan exp...

Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...

This study provides an insight into the key Mega Trends in India that will impact and shape the country’s economy, society, and culture. Understanding these pertinent macroeconomic forces is important to identify the inherent future opportunities and the needs of the customer.

18 Mar 2021  |  Global  |  Market Research

Digital Twins in the Power and Utilities Industry

Decentralization and Decarbonization Will Drive Adoption across Power Generation, Transmission and Distribution, and Storage and Utilization Segments

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Decentralization, digitization, and decarbonization are transforming the global power and utilities industry. Of these three trends, digitization is the core enabler for decarbonization and decentralization in the industry, disrupting how electricity is produced, stored, distributed, and consumed by end users. Digitization also opens numerous new g...

This report includes opportunity profiles of the most promising trends leveraging futuristic and advanced technologies that will help businesses evolve in their daily operations. It offers exemplary use cases about how to incorporate these trends and suggests opportunities from upcoming business models that will enable growth. It describes opportun...

Over the past decade, the topic of sustainable development has gained importance across various sectors. The development of this topic has been driven by increasingly stringent regulations in different industry sectors, higher potentials for product diversification and increased public awareness. In the automotive industry, which is in the focus of...

In a rapidly evolving economic and geopolitical landscape, climate change, environmental preservation, and sustainable development have gained importance on the global policy stage. The objectives outlined in the UN Sustainable Development Goals and the Paris Agreement offer extensive guidance for transitioning toward a green, low-carbon global e...

While the global economy is experiencing its worst disruption in decades with uncertainties surrounding the magnitude of COVID-19’s impact, a way forward persists. In this research, Frost & Sullivan analyzes the scale of impact on global gross domestic product (GDP) growth and other critical macroeconomic elements such as unemployment, inflation, a...

An increasing number of E2W start-ups are in the market, especially those importing cheap components and selling low-quality vehicles. Most traditional internal combustion engine (ICE) two-wheeler (2W) original equipment manufacturers (OEMs) have yet to enter the E2W market. With E2W technology nascent and dominated by start-ups, it attracts entiti...