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In the last few years, the push for sustainable mobility worldwide has become a priority, considering the deterioration of climatic conditions because of increasing CO2 levels. India is one of the largest electric three-wheeler markets and plays a significant role in this evolution. Electric vehicle stakeholders should focus on reducing the carbon ...

Marketing is changing rapidly. Customers are no longer driven by advertisements; instead, their purchase decisions are influenced by their favorite content creators. Moreover, owing to the growing time spent online and the increasing amount of content, the creator economy is changing the way marketing is done. In this study, Frost & Sullivan exp...

Europe is entering a period of moderate but increasingly strategic growth as governments, businesses, and investors navigate geopolitical uncertainty, evolving trade dynamics, energy transition priorities, and rapid technological advancement. While structural challenges, including demographic pressures, productivity gaps, and trade fragmentation pe...

Following years of subdued growth, the Japanese economy registered a good rebound in 2021, with a real GDP growth of 2.1%. The country’s reopening and the consequent boost to household consumption and consumer spending were key growth drivers of 2022’s estimated 1.1% growth. However, soaring energy and food prices have weighed on Japan’s fiscal hea...

Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...

The report provides an indepth analysis of each trend, outlining market demands, drivers and restraints, growth opportunities, and use cases. This will help vendors analyze the market, evaluate their market positioning, and take appropriate action to become global leaders.--BEGIN PROMO--Research Scope This study examines the market scenario and ...

The availability of digital pricing engines, the growth of online platforms, and the shift to organized platforms play a key role in market growth. Several companies, including Cars24, CarWale, CarDekho, Maruti Suzuki True Value, and Mahindra First Choice, offer various value-added services, such as vehicle inspection, free servicing, and easy fina...

An increasing number of E2W start-ups are in the market, especially those importing cheap components and selling low-quality vehicles. Most traditional internal combustion engine (ICE) two-wheeler (2W) original equipment manufacturers (OEMs) have yet to enter the E2W market. With E2W technology nascent and dominated by start-ups, it attracts entiti...