Search results for: 'does ad ddos'

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

22 Jul 2022  |  North America  |  Market Research

Analysis of the North American UCaaS Market, Forecast to 2028

What Does it Take to Capitalize on the Robust Growth Trajectory?

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Fear of stagflation or recession is likely to dampen the momentum the industry has garnered in the past couple of years. Strong recognition of UCaaS benefits—including improved business continuity and enhanced remote/hybrid workforce productivity—is likely to be offset by budget tightening, delayed investments, and technology investment priorities ...

Cloud communications emerged approximately two decades ago and, since then, business models and value propositions have evolved dramatically. Market power has shifted many times across vendors and service providers as various factors, including innovation velocity, strategy ingenuity and pocket depth, pushed certain participants to the top of the l...

18 Jul 2019  |  North America  |  Market Research

Global Media Content Delivery Networks Market, Forecast to 2024

Proliferation of Content and Increasing Consumption Spurring Growth

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Content delivery network (CDN) providers offer service-based technology and products that enable the delivery of content from their servers to the end user on the public internet. CDN vendors largely have proprietary infrastructure and use a combination of servers, network routing, and intelligent software to enable delivery of content from their n...

The earth observation market is currently undergoing multiple technology and business model disruptions, largely driven by NewSpace participants in the market. Multiple small-satellite operators have entered the market and some of them have already launched their satellites. Frost & Sullivan’s research indicated that over 12,000 small-satellites wi...

This research service focuses on the United States (US) Department of Defense (DoD) command, control, communications, computers, intelligence, surveillance, and reconnaissance (C4ISR) contracting information for research, development, test, and evaluation (RDT&E); procurement; and services. The analyst has segmented contracting data by military dep...

04 Sep 2019  |  North America  |  Market Research

Strategic Analysis of the Global Automation and Control System Market in Life Sciences Industry, 2018

Continuous Manufacturing and Serialization Drive the Market due to the Need for Personalized Medicines

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The life science industry is on the verge of transformation due to the introduction of new product lines, increasing preference for personalized medicines and localized manufacturing, and high cost pressure. The industry needs the help of digitalization technologies to accelerate the journey of transformation. Increasing focus on improving process ...