Search results for: 'keep ad hit replacement'

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

24 Jan 2023  |  North America  |  Market Research

US Healthcare Claims Management Growth Opportunities

Intelligent Tools to Automate Payer and Provider Functions Will Boost Efficiency and Deliver a Digital Customer Experience

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The healthcare claims management industry is evolving. Changes include a shifting reimbursement landscape (for virtual care, urgent care, telehealth, and at-home care); a transition to new, value-based care models (e.g., population-based reimbursement and partial and full capitation payment); and disruption from big tech companies, big-box retailer...

Fastly has the potential to become a $500M company in 3 years and hit $1.5B in revenue within 10 years, while also increasing margins in the 70% range. All of the market trends and data points to a big growth opportunity for companies like Fastly over the next few years as more customers demand greater flexibility and better performance across thei...

COVID-19 has hit us fast and furiously in 2020. A general lack of preparedness in customer care has revealed each industry’s weaknesses and vulnerabilities. Every vertical market has its own unique challenges, but the concerns that are universal for all of them include lack of bandwidth, secured networks, and reliability. In this volatile and unpre...

Cloud communications emerged approximately two decades ago and, since then, business models and value propositions have evolved dramatically. Market power has shifted many times across vendors and service providers as various factors, including innovation velocity, strategy ingenuity and pocket depth, pushed certain participants to the top of the l...

The earth observation market is currently undergoing multiple technology and business model disruptions, largely driven by NewSpace participants in the market. Multiple small-satellite operators have entered the market and some of them have already launched their satellites. Frost & Sullivan’s research indicated that over 12,000 small-satellites wi...

28 Sep 2021  |  North America  |  Market Research

Hyperscaler Demand Drives the North American Data Center Colocation Services Market

Businesses’ Digital Transformation, Content Consumption, and Advanced Technologies Fuel Growth in a Mature Market

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The North American data center colocation services market is a mature yet growing market due to the constantly increasing demand for digital services and the continued availability of land, energy, and financial power. It has over 150 providers with a diverse footprint, customer focus (retail and hyperscaler), and capabilities. Some have a global r...