Search results for: 'pulp ad part'

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

This research service is chapter 2 of a 3-part series that examines the technological advancements and convergences led by major shifts in artificial intelligence, cognitive computing, 5G, blockchain and digital reality across cities, businesses, and consumers. The high rate of digital adoption, supported by strong indicators, such as over 95% smar...

22 Dec 2020  |  North America  |  Market Research

Growth Opportunities in the North American VoIP Access and SIP Trunking Services Market, Forecasts to 2026

Mature VoIP Services Take on a New Dynamic as Programmable Communications

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The VoIP access and SIP trunking market remains on pace to become the default connection between on-premises customer platforms and the public switched telephone network (PSTN) and will feature prominently in the digital transformation efforts currently being undertaken by many forward-thinking businesses. This study focuses on next-generation voic...

Although the Internet of Things (IoT) has been a buzzword for a long time, its penetration in the analytical instrumentation market has been limited when compared to other industrial markets. With key end users in the pharmaceuticals, food and beverage, and government sectors, the market proceeds with great caution (in terms of technology) as it de...

The earth observation market is currently undergoing multiple technology and business model disruptions, largely driven by NewSpace participants in the market. Multiple small-satellite operators have entered the market and some of them have already launched their satellites. Frost & Sullivan’s research indicated that over 12,000 small-satellites wi...

Digitalization is the key enabler of decentralization and decarbonization, the other two Ds shaping the energy industry transformation. Cloud computing, Big Data, analytics, and the Internet of Things (IoT) are among technologies that enable the digital transformation of electric utilities and facilitate new ways of electricity production, storage,...

21 Dec 2022  |  North America  |  Market Research

Growth Opportunities in the North American VoIP Access and SIP Trunking Services Market, Forecasts to 2028

VoIP Services Find New a New Role in Cloud PBX Integrations

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This study delivers market sizing, growth forecasts and market share analysis in the next-generation voice access services market comprising: • Voice over Internet Protocol (VoIP) trunking • Session Initiation Protocol (SIP) trunking • Basic VoIP access services • Cloud Calling Plans VoIP access and VoIP/SIP trunking services involve the...