Search results for: 'Pull tool'

The Frost Radar™ for the supply-side platform market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, media owners, and app develope...

30 Jan 2017  |  Global  |  Market Research

The Global Network Firewall Market

The Expanding Role of Firewall Sustains Market Growth

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The network firewall is one of the original network security tools and remains one of the most important tools used by IT organizations of all sizes. The firewall has evolved rapidly in recent years in response to the emergence of sophisticated and always changing threats. Unified threat management (UTM) and next generation firewall (NGFW) are two ...

This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social ...

09 Sep 2016  |  Global  |  Market Research

Advanced Malware Sandbox Market Analysis

“Must Have” Security Technology Reaches Mass Adoption

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Malware has evolved to evade traditional security tools that rely on simple signature-matching for detection. Many of the largest companies in the world have been breached by advanced malware and the problem is only becoming more widespread. In response, sandbox analysis technologies have proven to be a more reliable and accurate approach to detect...

The generative AI sector faces a defining challenge: how to translate the breakthrough power of foundation models into real-world value amid unprecedented disruption. An explosion of large language models (LLMs) and multimodal AI tools promises to transform everything from enterprise productivity to creative work, yet organizations grapple with tru...

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

This Frost Radar™ assesses providers offering comprehensive solutions to automate and optimize demand generation programs, multichannel customer engagement campaigns, and performance analytics across business environments. It highlights companies enabling seamless lead management, customer engagement campaigns, and integration with other enterprise...

Enterprises are moving from fragmented team tools to enterprise systems of execution. What began as task management and collaboration is evolving into execution intelligence: platforms that unify work, automation, and cross‑functional orchestration while meeting rising expectations for governance, security, and measurable outcomes. Buyers no longer...

Demand-side platforms (DSPs) have evolved from programmatic buying tools into the decisioning infrastructure through which advertisers plan, execute, optimize, and measure campaigns across connected television, display, video, audio, digital out-of-home, and commerce media. Frost & Sullivan estimates that market revenue will increase from $31.28 bi...