Search results for: 'consisting tech'

Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of technologies, such as immersive services, the metaverse, the internet of things, artificial intelligence, and the cloud. This report leverages the information collected in Frost & Sullivan’s 2024 IT Decision-Makers Survey to analyze the percepti...

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of technologies including immersive services, the metaverse, the internet of things, artificial intelligence, and the cloud. This report leverages information collected in the 2025 IT survey to analyze perceptions and use of immersive technologies an...

This guide equips business buyers with a strategic, practical framework for selecting a digital asset management (DAM) platform. As organizations produce and deploy more rich media content than ever, a DAM system has become mission-critical for managing these assets and accelerating marketing operations. It’s not just about storing files—a well-imp...

Digital experience platforms (DXPs) are becoming the central layer for managing, delivering, and optimizing digital experiences across channels. As organizations balance increasing content demands, personalization requirements, and governance pressures, the role of the DXP is expanding beyond content management into orchestration—connecting systems...

Video’s role in the enterprise has undergone a profound and irreversible transformation. Once relegated to the periphery of corporate communications for occasional executive town halls or formal training modules, it has become a core, strategic asset. It is the primary medium for knowledge management, the lifeblood of employee engagement in a distr...

Organizations are drowning in a sea of rich media—4K video, generative artificial intelligence images, 3D models, augmented reality/virtual reality objects, and ever-growing libraries of brand assets. Without a modern content backbone, marketing and product teams spend a lot of time simply searching for, recreating, or reformatting files, while cus...