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02 Mar 2022  |  Global  |  Megatrends
Growth Opportunities for Global B2B Influencer Marketing
Innovative Business Models Will Emerge as Digitally Native Gen Z and Millennials Dominate the Consumer Population
Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...
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25 Jan 2021  |  Global  |  Megatrends
Future of User Interfaces Shaping New Consumer Experiences
Augmented Reality, Virtual Reality, and Biometrics Represent Key Growth Opportunities
User Interface technologies have moved beyond the concept of simply representing machines to their users to enabling sophisticated and personalized interaction. The COVID-19 pandemic has accelerated their use in healthcare, manufacturing, education, retail, and banking to simplify interactivity and improve engagement. This report aims to help compa...
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20 Jan 2022  |  Global  |  Megatrends
Growth Opportunities for Capturing Value in Baby Boomers
Rethinking Business Strategies as Seniors Delay Retirement and Continue to Influence Consumer Spending
Globally, the aging population is enlarging, and this group’s participation in the labor market is increasing accordingly. By 2030, people aged 60 and above are expected to outnumber children under age 10 by 60 million. Projections estimate 30% growth in labor participation from the 65+ age group. At global scale, the increase in life expectancy pr...
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20 Oct 2022  |  Global  |  Megatrends
Growth Opportunities Driven by Hyperlocal Supply Chain Shifts
Growing Consumer Expectations for Shorter Delivery Timelines Leading to Decentralized Hyperlocal Business Models for Better Customer Experience
A fundamental shift in consumer behavior has urged retail businesses to establish an omnichannel presence and rethink strategies. Growing inclination toward retail digitization and ultrafast order delivery drives the hyperlocal business model. About 68% of online shoppers prefer buying from platforms that offer fast shipping. In such a highly compe...
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07 Feb 2023  |  Global  |  Market Research
9 Critical Trends Defining Global Industrial Markets
Focus on Sustainability Unlocks New Growth Opportunities in the Short Term
The report provides an indepth analysis of each trend, outlining market demands, drivers and restraints, growth opportunities, and use cases. This will help vendors analyze the market, evaluate their market positioning, and take appropriate action to become global leaders.--BEGIN PROMO--Research Scope This study examines the market scenario and ...
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08 May 2023  |  Global  |  Megatrends
Growth Opportunities Driven by the Rise of the Creator Economy
A New Era Of Digital Innovation is Driving a Media Revolution Among Brands and Marketers
Marketing is changing rapidly. Customers are no longer driven by advertisements; instead, their purchase decisions are influenced by their favorite content creators. Moreover, owing to the growing time spent online and the increasing amount of content, the creator economy is changing the way marketing is done. In this study, Frost & Sullivan exp...
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07 Feb 2018  |  Global  |  Market Research
Growth Opportunities in the Calibration and Repair Services Market, Forecast to 2022
Market Consolidation and Technological Expertise to Accelerate Growth in a Transforming Market
The calibration and repair services market in North America and Europe is anticipated to reach $3.98 billion by 2022, driven by the increase in quality awareness, greater adoption of metrology in the manufacturing process, and tightening of regulations by calibration regulatory authorities across the world. This market is expected to grow rapidly w...
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17 Nov 2021  |    |  Megatrends
Growth Opportunities in Retail 2.0
Key Retail Transformations Enabling Growth and Innovation to 2030
Retail is undergoing a major transformation as trends converge to create new opportunities for the industry. Specifically, the rise of gen Y and gen Z, the digitization of retail, and the upcoming post-COVID-19 economy will compel retailers to rethink their strategies and embrace a more omnichannel and frictionless retail model. Consumers’ rapi...
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25 Jan 2023  |  Global  |  Frost Radar
Frost Radar™: Buy Now—Pay Later, 2023
A Benchmarking System to Spark Companies to Action—Innovation that Fuels New Deal Flow and Growth Pipelines
Buy now, pay later (BNPL), also referred to as point of sale (PoS) installment loans, is a short-term financing option that enables consumers to spread out payments for purchases over a period of time. The increase in eCommerce activity during the COVID-19 pandemic brought along with it a strong interest in alternative spending options. BNPL, a sub...
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24 Jan 2022  |  Global  |  Megatrends
Trend Opportunity Profiles— Immunity-Boosting Superfoods
Post-COVID-19 Pandemic Demand for Immunity-Enhancing Foods Drives Growth
The COVID-19 pandemic has exposed the frailty of the human body. Boosting immunity is now of primary importance to consumers post-pandemic, with many increasingly seeking food options that are nutritionally dense and provide multiple vitamins and minerals to improve health and body immunity. Superfoods have emerged as the ideal immunity-boosting so...
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