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09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

Saudi Arabia's decorative paints market remains one of the largest and most attractive in the GCC, supported by long-term investments in housing, urban development, tourism, and infrastructure under Vision 2030. While the market continues to offer significant opportunities, the operating environment has become increasingly volatile. During the firs...

This study analyzes the growth dynamics of the Indian passenger vehicle market, focusing on key demand and supply-side drivers, as well as structural restraints affecting long-term expansion.It evaluates the competitive landscape of major OEMs, with a specific emphasis on product mix, pricing strategies, and segment positioning across the entry-lev...

The global off-highway (OHW) equipment industry enters 2026 amid a complex and evolving macroeconomic environment characterized by geopolitical uncertainty, energy price volatility, and shifting trade dynamics. While the baseline outlook suggests moderate global GDP growth of about 3%, downside scenarios driven by war, supply chain disruptions, hig...

This Frost & Sullivan research service analyzes the Brazilian information and communications technology (ICT) services market, providing market sizing and forecasts by service, in terms of revenue. In this study, Frost & Sullivan presents an in-depth analysis of the following markets: fixed telephony, data communications, fixed broadband, pay TV, m...

Though the global uninterruptible power supply (UPS) industry is mature, it continues to offer considerable growth opportunities in different market segments, such as technology, end-user vertical, power range, and geography. This Frost & Sullivan study provides in-depth insight into the total UPS market and various high-growth segments. The indust...

Indonesia is a key automotive contributor in the Association of Southeast Asian Nations (ASEAN) region in terms of sales volume. However, the country has just begun to enter the field of the electric powertrain. The Indonesian population has started to become more aware of electric vehicles (EVs) leading to an increase in sales. In 2019, 24 electri...

France is far behind Netherlands, which has the highest penetration rate of medical imaging contracts under non-conventional business models such as managed equipment services (MES) and multi-vendor services (MVS), and behind the United Kingdom, which has the largest number of such contracts. The French Ministry of Health’s substantial cost-cutting...

This study is an overview of future technological trends in oil & gas completions design. Whether for an operator, a contractor, or a start-up, Frost & Sullivan believes that open collaboration and idea sharing will drive business opportunities and progress in the industry. To that end, this study has 3 goals: • Describe key areas of technologic...