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The pandemic has been an essential influence for the increase in digital marketing among B-to-B and B-to-C companies. There has been an explosion in advertising on over-the-top (OTT) channels. Companies are embracing organic social media interactions and focusing on the omnichannel approach to the customer journey. With so many people on digital pl...

A Marketing Automation Solution (MAS) is a tool that automates marketing and sales activities to drive revenue growth and empowers organizations to make data-driven decisions. It includes Content Marketing Enablement, Lead Management, Sales Enablement, and Marketing Analytics and Measurement. The MAS market in India is at a nascent stage; awareness...

24 Nov 2020  |  North America  |  Market Research

COVID-19 Geopolitical Chaos Highlights the Importance of Marketing Automation Solutions, 2020

Transformational Growth will Result as the Way We Communicate Fundamentally Changes

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The COVID-19 pandemic changed the way businesses run and how people communicate. Digital is king, and with the social distancing and lockdown rules in place, businesses must invest in digital solutions that enable remote working and automate business processes such as marketing and sales. Without these adjustments, businesses will lose out on conne...

The high demand for satellite manufacturing is the direct result of the increase in the number of satellite launches and increase in number of planned constellations. This has resulted in Serial production of satellites. The overall growth in the satellite manufacturing market has spurred the demand for satellite subsystem and component manufactur...

12 Jul 2022  |  North America  |  Market Research

North American Light Vehicle Growth Opportunities

LV Sales to Surpass 19 Million by 2025, with EVs Accounting for 12% Sales and more than 50 New EV Product Launches Scheduled Over the Next 5 Years

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In 2021, North American light vehicle sales reached 16.8 million and is forecast to surpass 19 million by 2025 growing at a CAGR of 3.3%. While the economy and vehicle sales showed a positive trend in 2022, the Russo-Ukrainian war has affected the global automotive supply chain; component shortages exposed the fragility of the automotive supply ch...

Considering the global trends in automotive and aerospace focusing on improving fuel efficiency and reducing carbon footprint, these polymers can offer new possibilities in performance by replacing metals. However, it is a challenge to make the right choice of polymer grade for a specific end-use application due to the complexities involved in mat...

Multi-agent systems (MAS) for workflow automation are transforming enterprise operations by enabling multiple autonomous AI agents to collaborate, coordinate, and execute complex business processes across organizational functions. This report examines the global multi-agent workflow automation market between 2026 and 2030, focusing on advancements ...

This edition of the Industrial Bioprocessing TOE features information on advancements in cellular aquaculture for lab-based seafood cultivation. The TOE also covers the innovations happening in precision fermentation to produce sustainable foods. The TOE focuses on emerging innovations in microbial inoculants for plant resistance enhancement. The T...

This edition of the Advanced Coating & Surface Technology Opportunity Engine profiles significant advances in advanced coatings and surface treatments for various industrial applications. The featured innovations include PFAS-free Barrier Coating for Food Contact Applications, Multifunctional Biopolymer Extracted from Tree Bark for Coatings and Ad...