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Electrification in trucking is gaining momentum as a Mega Trend, with new mobility models shaping the industry s future. Various sub-trends within electric vehicles (EVs), such as battery EVs (BEVs) and FCEVs, are increasingly popular as emission norms become stricter and the focus on achieving cleaner forms of goods transportation is higher. The p...

04 Nov 2016  |  North America  |  Market Research

Medium- and Heavy-Duty Truck Steering System Market in North America, 2015–2022

Addition of Active Steering Technology is Catalyzing the Active Safety Systems Market

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The commercial vehicle market has a traditional business model that has resisted change for many years. However, technological advances such as advanced/active steering systems are changing market dynamics and increasing the cost of new trucks. Fleet managers have emphasized that they are not particularly concerned with or considering the installat...

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

This report outlines the platform strategies of the key global heavy-duty truck manufacturers and presents a comparative analysis of these various platforms. The report points towards the need for platform-based product development and increased part commonality across multiple brands; additionally, it enumerates the various potential benefits to b...

This Frost & Sullivan study covers the Class 4-8 transmission replacement aftermarket in North America and forecasts market size from 2023 to 2029. The base year is 2022, and the study period is from 2019 to 2029. The study analyzes key medium-duty (MD) and heavy-duty (HD) truck transmission replacement trends in the aftermarket and examines the ne...

The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...

The global transmission market for heavy-duty (HD) commercial vehicles has changed drastically in the past few years. Manual transmission (MT) was the go-to option for all drivers in the North American market due to its robust gears, the expertise required, and low initial cost. However, drivers—especially those new to the industry—have embraced au...

21 Jul 2016  |  North America  |  Market Research

Global Heavy-duty Truck Platforms Driving Growth Opportunities

Average Number of Global Platforms per OEM to Rise from 2.2 to 2.8 by 2025

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Platform-based production has gained importance among truck manufacturers in recent years. It offers improved margins due to increased scalability, as well as multi-regional presence. Nearly half of the total number of heavy trucks produced globally will be platform-based by 2025. OEMs are expected to start focussing on global platforms, shifting f...

The evolution in autonomy and increase in the adoption of driver assistance systems have generated a need to sense and perceive the surrounding environment of a vehicle entirely and accurately. The fusion of forward-looking sensor data has given OEMs and Tier-I suppliers opportunities to offer multiple ADAS applications at low costs, while providin...