Search results for: 'positioning ad system'

The evolution in autonomy and increase in the adoption of driver assistance systems have generated a need to sense and perceive the surrounding environment of a vehicle entirely and accurately. The fusion of forward-looking sensor data has given OEMs and Tier-I suppliers opportunities to offer multiple ADAS applications at low costs, while providin...

The global building automation system (BAS) market is undergoing a significant transformation. The rapid increase in the digitalization of buildings has resulted in a spurt in demand for smart building management solutions and BASs. These technologies are causing significant disruptions, driving a shift away from traditional building administration...

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...

The COVID-19 pandemic disrupted global supply chains, which still struggle with unpredictable shipment delays and longer harbor freight holdups on top of inefficient planning, higher costs, and lack of real-time visibility. The transportation management system (TMS) market is on growth trajectory as more companies realize the potential to reduce tr...

Navigation systems are among the initial in-vehicle innovations added for consumer convenience that have evolved as more technological advancements emerge. With in-vehicle connectivity, use cases for in-vehicle navigation systems have expanded, allowing new opportunities for in-vehicle navigation services. Frost & Sullivan has interviewed thought...

15 Sep 2022  |  North America  |  Market Research

Strategic Overview of Start-ups Disrupting the Global Autonomous Vehicle Market

Adoption of L2 and above ADAS and Autonomous Features Will Create New Growth Opportunities for Start-ups

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Companies have been developing advanced driver assistance systems (ADAS) and autonomous driving (AD) technologies continuously with the widespread adoption of Level 2 and above autonomies in markets like North America, Europe, China, and parts of Asia-Pacific. With the transition from ADAS to AD, technology companies, OEMs, and Tier suppliers must ...

The automotive industry is among the most affected by the COVID-19 pandemic and the ongoing semiconductor shortage. The resulting economic crisis impacted overall vehicle sales, leading to a delay in value chain components supply and technology introduction and a shift in consumer preferences. Original equipment manufacturers (OEMs) and value ch...

This Frost & Sullivan study analyzes the global commercial unmanned aerial systems market for the oil and gas industry, highlighting the main market drivers, restraints, trends, challenges, and growth opportunities. In 2022, the commercial UAS market for the oil and gas industry generated $186.2 million in revenue. The most relevant applications of...