Search results for: 'smb market'

As Internet access, eCommerce, and mobile usage continue to increase in adoption among enterprises; social, mobility, analytics, and cloud (SMAC) offer immense opportunities for cloud vendors. India’s small and medium-sized business (SMB) sector has also been a primary vertical of the cloud computing market.

The government has been the key vertical in promoting cloud computing adoption in Malaysia. An important tenet of its strategy in developing the cloud eco-system has been to promote Malaysia as a key data center hub. With this assistance from the government, there has also been cohesive effort in incentivizing small and medium-sized businesses (SMB...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

The overall Japanese NAMA solutions market is expected to witness a strong CAGR to become the largest revenue contributor in the overall APAC region during the forecast period. Cloud based NAMA solution is expected to witness much higher CAGR than on-premises solution during the forecast period. Japanese enterprises are showing a growing preference...

2021 marked the beginning of the revival of meeting rooms and office spaces. As businesses prepare for the return to office, meeting rooms have seen growing technology investments to support hybrid work. Despite the headwinds from the impact of supply chain issues and component shortages which have triggered uneven sales cycles throughout 2021, the...

The Cloud Computing Act came into effect in September 2015. It encourages cloud adoption in the public sector, and provides support for SMBs that provide cloud services. There has been a flurry of activity by global cloud computing companies seeking to expand their presence in South Korea, which is, in turn, serving as a catalyst to attract other c...

The Asia-Pacific next-generation diagnostics market's revenue is projected to decline by 5.0% in 2023, attributed to the reduced demand for COVID-19-related testing. Rapid expansion in non-COVID molecular diagnostics and point-of-care testing (POCT) will not be sufficient to drive the overall recovery of the region. As companies continue to focus o...

This study assesses on-demand food delivery in Southeast Asia, with a focus on the platform-to-consumer segment. The key countries discussed are Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. On-demand food delivery is a door-to-door and online-to-offline service. Service operators integrate the value chains of catering ...

Awareness of NAMA solutions has increased significantly in South Korea due to the rise of highly sophisticated and combined attacks that employ several hacking techniques. BFSI and government were the key verticals under attack; hence, NAMA adoption was mainly seen in these two verticals. In addition, SMBs have also witnessed some attacks, due to w...