Cloud Workload Protection Platform (CWPP) Market, Forecast and Growth Opportunities, Global, 2024–2028

Cloud Workload Protection Platform (CWPP) Market, Forecast and Growth Opportunities, Global, 2024–2028

CWPP is Experiencing Transformational Growth due to the Increasing Requirements for Runtime Protection and Real-time Threat Detection and Response

RELEASE DATE
13-Aug-2024
REGION
Global
Deliverable Type
Market Research
Research Code: PFNW-01-00-00-00
SKU: AE_2024_931
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$4,950.00
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SKU
AE_2024_931

Cloud Workload Protection Platform (CWPP) Market, Forecast and Growth Opportunities, Global, 2024–2028
Published on: 13-Aug-2024 | SKU: AE_2024_931

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The Global Cloud Workload Protection Platform (CWPP) Market revenue reached just over USD 4 billion in 2023 and the market size is expected to expand at a CAGR of 23.4% from 2023 to 2028. The accelerated adoption of cloud services and cloud-native application development technologies, coupled with stringent compliance requirements from regulated industries, is driving increased spending on cloud security technologies, including CWPP and CSPM.

Organizations across the world have been migrating to the cloud to facilitate their digital transformation journeys and achieve business goals by growing revenue, improving customer experience and satisfaction, and enhancing operational efficiency. This is evident from the surging adoption of hybrid- and multi-cloud deployments, particularly in North America, Europe, the Middle East, and Africa, and Asia-Pacific, with many organizations adopting diverse cloud environments and mixing public cloud services and on-premises infrastructure.

Simultaneously, there has been a marked increase in cloud-native technologies, with the surge in container workloads running in Kubernetes environments. The shift to these cloud-native technologies has pushed most organizations to move to scalable, agile, and efficient cloud-native architectures, driven by the ability to streamline deployment processes and improve resource utilization.

Cloud and cloud-native technologies are becoming vital for businesses' transformation journeys; they allow companies to reinvent customer experiences, improve processes, and drive growth. With the cloud boom, companies are changing how they build, run, and manage both internal systems and the applications customers use. This means embracing technologies such as infrastructure as code (IaC), serverless computing, containers, and tools to automate software development and deployment (CI/CD).

However, using a combination of cloud environments and these modern technologies, along with the expanding attack surfaces and security operational complexities, presents significant security challenges, as each technology introduces specific security considerations and vulnerabilities.

This situation is creating more opportunities for cloud security technologies, including cloud workload protection platforms (CWPPs), because of the need to secure the workloads and applications running in these cloud environments. CWPPs offer comprehensive visibility and consistent security policies across different platforms, which is crucial for maintaining security without compromising operational flexibility.

Author: Anh Tien Vu

Research Highlights

CWPPs: Revenue Forecast, Global, 2022–2028. CAGR, 2023–2028 = 23.4%

Cloud Workforce Protection Platform Market Revenue Forecast Global

 

Forecast Considerations

Based on Frost & Sullivan’s State of the Cloud: The Importance of Hybrid and Multicloud Environments for Business Success 2022 study, businesses house more than half of their applications in the cloud; the rest remain in legacy infrastructure as some applications are extremely challenging, heavy, or sensitive to migrate to cloud environments. As cloud services impact the efficiency and experience of corporate workloads and providers tackle security and compliance issues, a growing number of businesses will migrate some remaining applications. By 2024, about 28% will move more than half their remaining legacy workloads to the cloud.

The accelerated adoption of a hybrid, multi-cloud strategy and cloud-native application development technologies will drive cloud security and CWPP requirements globally.

Frost & Sullivan’s 2023 Voice of Enterprise Security Customer study indicated that investment in cloud security technologies will increase among global organizations, with cloud security to prevent breaches (31%) or detect and respond to cloud threats (30%). Many organizations are investing in cloud security solutions to prepare for unknown threats (24%) and regulatory compliance (12%), illustrating increasing cloud security awareness among global businesses.

By 2025, an estimated 89% of organizations will use CWPPs, 91% will use CSPM, 88% will use CIEM, and an estimated 88% of organizations will explore the total cloud security platform/CNAPP.

Cybersecurity investments will grow. Based on Frost & Sullivan’s 2023 Voice of the Customer for Cybersecurity study, organizations continue to prioritize cloud security, data security, and AppSec in annual cybersecurity budget strategies.

 

Research Scope

This study only considers technology providers that provide standalone/dedicated CWPP solutions or include them as part of their CNAPPs.

The study excludes other products capable of protecting against external workloads (e.g., host IPSs [HIPSs] and AV/EDR/TDR without the aforementioned capabilities).

The study provides insight into the global CWPP industry landscape, with regional breakdowns of the markets in North America (NA), Europe, the Middle East, and Africa (EMEA), Asia-Pacific (APAC), and Latin America (LATAM). The regional CWPP breakdowns include market growth metrics, revenue forecast, forecast analysis and CWP market share analysis by vendor.

As customers embrace hybrid and multi-cloud strategies, a CWPP must support hybrid and multi-cloud environments. This study only includes vendors that provide dedicated and cloud-agnostic CWPPs that support these environments.

The study derives information and insights from Frost & Sullivan’s secondary research and contributions from vendors, channel partners, and other industry stakeholders. However, all revenue estimates and forecasts are attributable to Frost & Sullivan’s analysis and modeling.

While revenue estimates are based on CY2023, all qualitative insights in this analysis are updated to end of June 2024.

Scope
Geographic CoverageGlobal
Study Period2022-2028
Base Year2023
Forecast Period2024-2028
Monetary UnitUS Dollars

 

Key Features

CWPP Market Growth Drivers

  • Accelerated adoption of cloud and cloud-native technologies
  • Increasing risks and the large attack surface relating to the cloud 
  • Organizations continue to focus on proactive risk management and real-time threat detection 
  • Stringent requirements for compliance

CWPP Market Growth Restraints

  • Misunderstanding of cloud security responsibility prevents organizations from adopting CWPP solutions
  • Shortage of security skillsets and complexity and integration 
  • Cloud threats remain complex, and companies lack the qualified security personnel 
  • Concerns about cost, economic, and geopolitical factors 
  • Concerns about CWPPs’ performance and intrusiveness 

 

Cloud Workload Protection Platform Market Competitive Environment

Number of Competitors

More than 45

Competitive Factors

Features, performance, user experience, cost, branding, unified management, sales support, technology, reliability, professional services, channel partners, vendor’s long-term viability

Key End-user Industry Verticals

Technology companies, BFSI, eCommerce/retail, media and entertainment, service providers, healthcare

Leading Competitors

Microsoft, Wiz, PANW, CrowdStrike, Lacework, Cisco, Trellix, Orca, Check Point, Sysdig, Trend Micro, Sophos, SentinelOne, Aqua Security

Revenue Share of Top 5 Competitors (2023)

48.0%

Other Notable Competitors

Qualys, Tenable, Uptycs, Orca Security, Tigera, VMware, Qingteng (China), Qi-AnXin (China) and Alibaba Cloud (China)

Distribution Structure

Direct sales, distributors, resellers, system integrators, service providers

Notable Acquisitions and Mergers

PANW acquired Bridgecrew, Cider, and Dig Security; Check Point Software acquired Spectral; Tenable acquired Accurics and Ermetic; Rapid7 acquired DivvyCloud; Aqua Security acquired Argon; Sysdig acquired Apolicy; Lacework acquired Soluble; Cisco acquired Lightspin and Oort; CrowdStrike acquired Bionic; Wiz acquired Gem Security.

 

Why is it Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on the CWPP Industry

Definitions

Definitions—CWPP Capabilities

Definitions—CWPP Layers

CWPP—Key Preferred Features

CWPP—Key Preferred Features (continued)

CWPP in the Context of Cloud-native Security

CWPP in the Context of Cloud-native Security (continued)

Scope of Analysis

Revenue Estimate Disclaimer

Regional Segmentation

Regional Segmentation (continued)

Research Methodology

Vendor Inclusion and Exclusion

Key Findings—Industry Adoption 

Key Findings—Industry Adoption (continued) 

Key Findings—Technology Trends

Key Findings—Technology Trends (continued)

Key Findings—Technology Trends (continued)

Customer Preferences

Key Regulatory Compliances and Frameworks

Growth Environment

Key Competitors

Growth Metrics

Growth Drivers

Growth Driver Analysis

Growth Driver Analysis (continued)

Growth Driver Analysis (continued)

Growth Driver Analysis (continued)

Growth Restraints

Growth Restraint Analysis

Growth Restraint Analysis (continued)

Growth Restraint Analysis (continued)

Growth Restraint Analysis (continued)

Growth Restraint Analysis (continued)

Forecast Considerations

Forecast Considerations (continued)

Revenue Forecast

Revenue Forecast by Region

Revenue Forecast Analysis

Revenue Forecast Analysis (continued)

Revenue Forecast Analysis (continued)

Revenue Share by Vendor

Pricing Trends and Forecast Analysis

Growth Metrics

Revenue Forecast

Forecast Analysis

Forecast Analysis (continued)

Revenue Share

Growth Metrics

Revenue Forecast

Forecast Analysis

Forecast Analysis (continued)

Revenue Share

Growth Metrics

Revenue Forecast

Forecast Analysis

Forecast Analysis

Revenue Share

Growth Metrics

Revenue Forecast

Forecast Analysis

Revenue Share

Future of CWPP

Future of CWPP (continued)

Future of CWPP (continued)

Future of CWPP (continued)

Future of CWPP (continued)

CWPP Industry—CISOs' Concerns

CWPP Industry—CISOs' Concerns (continued)

CWPP Industry—CISOs' Concerns (continued)

Evaluating CWPP—Insights and Recommendations

Growth Opportunity 1—Increasing Requirement for Code-to-Cloud Intelligence Drives Full-stack Cloud Security

Growth Opportunity 1—Increasing Requirement for Code-to-Cloud Intelligence Drives Full-stack Cloud Security (continued)

Growth Opportunity 2—Strong Demand for Integrating CSPM with AI Security

Growth Opportunity 2—Strong Demand for Integrating CSPM with AI Security (continued)

Growth Opportunity 3—Increasing Need for Consolidated Vulnerability and Patch Management and TDR

Growth Opportunity 3—Increasing Need for Consolidated Vulnerability and Patch Management and TDR (continued)

Best Practices Recognition

Frost Radar

Benefits and Impacts of Growth Opportunities

Next Steps

Take the Next Step

List of Exhibits

Legal Disclaimer

List of Figures
  • "CWPPs: Growth Metrics, Global, 2023
  • CWPPs: Growth Drivers, Global, 2024–2028
  • CWPPs: Growth Restraints, Global, 2024–2028
  • CWPPs: Revenue Forecast, Global, 2022–2028
  • CWPPs: Revenue Forecast by Region, Global, 2022–2028
  • CWPPs: Primary Vendors’ Revenue Share, Global, 2023
  • CWPPs: Growth Metrics, NA, 2023
  • CWPPs: Revenue Forecast, NA, 2022–2028
  • CWPPs: Primary Vendors’ Revenue Share, NA, 2023
  • CWPPs: Growth Metrics, EMEA, 2023
  • CWPPs: Revenue Forecast, EMEA, 2022–2028
  • CWPPs: Primary Vendors’ Revenue Share, EMEA, 2023
  • CWPPs: Growth Metrics, APAC, 2023
  • CWPPs: Revenue Forecast, APAC, 2022–2028
  • CWPPs: Primary Vendors’ Revenue Share, APAC, 2023
  • CWPPs: Growth Metrics, LATAM, 2023
  • CNAPPs: Revenue Forecast, LATAM, 2022–2028
  • CWPPs: Primary Vendors’ Revenue Share, LATAM, 2023
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Impacting your company's future growth potential.

Organizations across the world have been migrating to the cloud to facilitate their digital transformation journeys and achieve business goals by growing revenue, improving customer experience and satisfaction, and enhancing operational efficiency. This is evident from the surging adoption of hybrid- and multi-cloud deployments, particularly in North America, Europe, the Middle East, and Africa, and Asia-Pacific, with many organizations adopting diverse cloud environments and mixing public cloud services and on-premises infrastructure. Simultaneously, there has been a marked increase in cloud-native technologies, with the surge in container workloads running in Kubernetes environments. The shift to these cloud-native technologies has pushed most organizations to move to scalable, agile, and efficient cloud-native architectures, driven by the ability to streamline deployment processes and improve resource utilization. Cloud and cloud-native technologies are becoming vital for businesses' transformation journeys; they allow companies to reinvent customer experiences, improve processes, and drive growth. With the cloud boom, companies are changing how they build, run, and manage both internal systems and the applications customers use. This means embracing technologies such as infrastructure as code (IaC), serverless computing, containers, and tools to automate software development and deployment (CI/CD). However, using a combination of cloud environments and these modern technologies, along with the expanding attack surfaces and security operational complexities, presents significant security challenges, as each technology introduces specific security considerations and vulnerabilities. This situation is creating more opportunities for cloud security technologies, including cloud workload protection platforms (CWPPs), because of the need to secure the workloads and applications running in these cloud environments. CWPPs offer comprehensive visibility and consistent security policies across different platforms, which is crucial for maintaining security without compromising operational flexibility. Author: Anh Tien Vu
More Information
Deliverable Type Market Research
Author Anh Tien Vu
Industries Aerospace, Defence and Security
No Index No
Is Prebook No
Keyword 1 Cloud Workload Protection Market 2024
Keyword 2 Cwpp Market
Keyword 3 Cloud Security Solutions
List of Charts and Figures "CWPPs: Growth Metrics, Global, 2023~ CWPPs: Growth Drivers, Global, 2024–2028~ CWPPs: Growth Restraints, Global, 2024–2028~ CWPPs: Revenue Forecast, Global, 2022–2028~ CWPPs: Revenue Forecast by Region, Global, 2022–2028~ CWPPs: Primary Vendors’ Revenue Share, Global, 2023~ CWPPs: Growth Metrics, NA, 2023~ CWPPs: Revenue Forecast, NA, 2022–2028~ CWPPs: Primary Vendors’ Revenue Share, NA, 2023~ CWPPs: Growth Metrics, EMEA, 2023~ CWPPs: Revenue Forecast, EMEA, 2022–2028~ CWPPs: Primary Vendors’ Revenue Share, EMEA, 2023~ CWPPs: Growth Metrics, APAC, 2023~ CWPPs: Revenue Forecast, APAC, 2022–2028~ CWPPs: Primary Vendors’ Revenue Share, APAC, 2023~ CWPPs: Growth Metrics, LATAM, 2023~ CNAPPs: Revenue Forecast, LATAM, 2022–2028~ CWPPs: Primary Vendors’ Revenue Share, LATAM, 2023~"
Podcast No
Predecessor PE71-01-00-00-00
WIP Number PFNW-01-00-00-00